English Writing Formats

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  • Topic: Advertising, Classified advertising, Formal
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pIClass – XIISubject- English Core
Section B (Advanced Writing Skill)

Syllabus:-

B:- 1
One short composition of not more than 50words e.g. advertisement, notices designing or drafting posters, writing formal and informal invitations and replies etc.. 5 B:- 2
A report or factual description based on verbal inputs provided (100-125 words.)10 B:- 3
Writing a letter based on verbal input. Letters include (a) business or official letter (for making enquires, registering complaints, asking for and giving information; placing orders and sending replies; (b) Letters to the editor (giving suggestion on an issue); (c) application for jobs. 10 B:- 4

Compositions based on visual and / or verbal inputs (about 150 words.) Output may descriptive or argumentative in nature as in an article/ a speech etc. 10

B.1. Short Writing Task

( Advertisement, notices , Designing posters , writing formal & informal invitations & replies.)

(a) Advertisement

Marking scheme (format – 1 , content –2 , Expression-2 ) Classified advertisement
General advertisement

(1)Some of the classified advertisement are:
Situation vacant
Situation wanted
Matrimonial
Lost & Found
For sale and purchase of property / vehicle / house hold goods etc. To Let
Missing persons / pet animal
Travel and Tours

(2)Main characteristic of classified advertisement
Categorized into column according to different classes.
Space, more economical
Written in short phrases and words
Language simple and concise

Model classified advertisements and essential details:-

Situation vacant
* Begin with ‘wanted’ or ‘Required’
* Name of the company, post and no of vacancies
* Age and sex of the candidate
* Qualification and experience
* Other details
* Pay scale and perks
* Mode of applying
* Contact address and phone no.

Situation VacantWanted a smart, confident PA/Stenographer for a leading export house. Qualification graduate, age 25-30 yrs, typing speed 40 w.p.m. Preference to those who can handle computer. Salary negotiable. Apply with complete Bio-data upto 15-12-2006 to Secretary, Orient Export House, M. H. Nagar, Chennai – 670001|

Situation Wanted A first class B Tech civil Engineer from Calicut university seeks a job in or around cochin. Presently working with a private firm in Calicut. Salary expected 25000. Please contact. Rajesh Kumar – Shastri Nivas- Kannur (Dt.) Phone 0497 - 2786003|

Matrimonial
* Mention groom / bridge groom
* height, age, caste, religion, complexion, educational qualifications * Phone number / post box no. and name of news paper.

Bridegroom WantedAlliance invited for Ramgarhia, Sikh Girl 29/165, M. A. English, tall, fair & beautiful. Caste no bar. Send recent photo & biodata. Ph. 0497 – 2788330. Box No. 1015 – B Indian Express COCHIN – 650337|

Lost and Found
* Begin with ‘lost ’ or ‘found’
* Specify item
* Brief physical description.
* When / where lost or found.
* Reward if any
* Contact address and phone no.

Lost and FoundLost a black coloured VIP suitcase model no 555, 38 x 30 contain important documents related marketing, left in bus no. DL-p 6778 on Delhi to Jaipur route on 10thy November 2006. Kindly contact Purmal Singh Ph No. 9419284539|

For sale
* with for sale/purchase etc
* Type of accommodation / vehicle /article / household items. * Brief physical description
* Contact address & phone number.

Car for SaleFor sale Maruti 800 DX, 2000, white, sparingly used, scratch less, self driven, stereo-fitted, beautiful upholstery, excellent condition, no expense, rate Negotiable. Contact Amit Sharma , 25677900|

To Let

* Begin with ‘wanted’ or ‘Available’
* Type of accommodation
* Brief description
* Rent expected
* Contact address & phone no.

To LetAvailable on rent Anand Vihar Colony...
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