Dutch-Bangla Bank Limited Mobile Banking

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1.0 Introduction
Dutch-Bangla Bank Limited (DBBL) has for the first time introduced its mobile banking service expanding the banking service from cities to remote areas. "Mobile banking is an alternative to the traditional banking through which banking service can be reached at the doorsteps of the deprived section of the society,” -------------------------------------------------

1.1 Origin of the Report
This report is an outcome of one month Chittagong Cantonment Public College program prepared as the requirement of BBA program of the school of Business. The work on this report was carried out as Field based Report writing and presentation program on Dutch-Bangla Bank Mobile Banking in Bangladesh at the Mobile Banking Office, Agrabad MB Office, Shah Amir Plaza(1stFloor),534/535, Sheikh Mujib Road Agrabad , Chittagong. This report is assigned and approved by academic supervisor Mr. Mohammed Abu Taher, Lecturer, Department of Business Administration, Chittagong Cantonment Public College. The report is entitled as Field based Report writing and presentation program on Dutch-Bangla Bank Mobile Banking in Bangladesh. -------------------------------------------------

1.2 Objective of the study
1. To prepare a formal study on Mobile Banking System in the perspective of Bangladesh. 2. To know the acceptability level of transaction by Mobile Banking by rural people. 3. To find out the way of increasing the operational area of Mobile Banking in Bangladesh. 4. To identify the level of security and confidentiality of Mobile Banking in Bangladesh. 5. To find out the reasons of backwardness of Mobile Banking in rural area of Bangladesh. 6. To find out the remedies of the problems to implement mobile banking for rural people -------------------------------------------------

1.3 Methodology of the study
The methodology exercised for this study is as follows:
Types of Data:
For this study both primary and secondary data has been used.

a) Primary Source: Primary data have been collected form general people and user of cell phone and bank users. In order to collect the detail data, participatory observation method has also been used. b) Secondary Source: Beside primary data, necessary secondary data have been collected from the Newspapers, websites, textbooks, research articles, government publications and various published research works on mobile banking.

1.4 Limitations of the study
Maximum effort was given to make the study a successful one, but it suffers from some limitation those were apparently unavoidably. The major ones were:

▪ Shortage of time period: The major limitation faced to carry out this project was mainly time constraints. The time constraint of the study hindering the course of vast area and time for preparing a report within the mentioned period is really difficult.

▪ Secrecy of Management: The authority of DBBL did not disclose much information for keeping the organization confidential. They have restriction to disclose some secrete information to other. So, some data could not been collected for confidentiality or secrecy of management. ▪ Green field sector: One of the major limitations of this report is that no previous study is done before. So, secondary information was scarce. ▪ Busy working environment: The officials had some times been unable to provide information because of their huge routine work. That is why we do not gather vast knowledge about the critical issues. It is really difficult to gather data from the place where people do not know me for a long time. ▪ Lack of information: In the website, Mobile banking related information was limited.

2.0 Organizational overview
DBBL was the first bank in Bangladesh to be fully automated. The Electronic-Banking Division was established in 2002 to undertake rapid automation and...
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