Digital Technology

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Digitalisation and online networks

Contemporary society as we know it has been under significant influence of modern technology both locally and on a global scale, which allows for interaction in various ways. The term “digital” is used to refer to data in the form of discreet elements (Gere, C, 2009) but digitisation is defined as the conversion of analog information into digital information (Dictionary, 2003) although computer technology and digital technology can be interchangable. The ever increasing digital world has turned into a phenomenon which we are dependant on and bound together regardless of distance between individuals who interact with each other.

Technology and digital networks are not a new concept as it has evolved with societies which have learnt and transformed along into modern times. With the ever increasing “mobile” technology we seem to find ourselves constantly fixated to technology. A fairly new and very influential piece of digitalisation is social networks such as MySpace, Twitter and Facebook to name a few. These online networking sites are a very useful communication tool which focuses on the individual and their family and friends together by being interactive via online means. But does it give a false sense of enmity by being behind the computer and how do interpersonal characteristics change if the individual is behind this virtual wall would it lead further improvements to their social wellbeing or to further withdraw and isolate themselves into a surreal world.

Although networking seems to vary and communication with one person to another is much more effective and efficient, it can be seen that digital factors have changed the way people interact with one another, thus creating a dependency for information and the need to be kept up to date with family and friends regardless of where we are in the world. With the varying types to communicate online and how our everyday activities revolve and are organised with social networks certain barriers can be created in a deeper psychological way socially, mentally and physically there could even be a certain degree of isolation on the individual. This essay will examine the history, impacts of digitisation and argue the ever increasing digitisation has had a positive and negative impact on society and individuals.

Social deviation of online networks

Before digital technology people would communicate with each other via means of speech, physical contact and by means of writing that is letters or notes. There was more thought, feelings and emotion into what was said and there was a physical visualisation of that person to whom we were speaking with.

With the introduction of digital technology there has been a large rapid usage of the internet and it has grown vastly across globe, as means of obtaining information and communication to one another is more easily accessible.

To understand the effects of technology and the digital era it is necessary to distinguish digital technology with contemporary culture, the intentions behind the technology that is how digital technology affects economy or what it provides for the economy and what role does social media play within this digital realm. Although digital communication and the internet and social networks are a virtual world which the individual can use to access better resources, educational material and global news and affairs users could be advantaged because digital technology as a channel the online world broadcasts by means of receiving and sending messages and or video conferences, a language with a shift from reading hard copy text to being transformed into digital form via online means and using language which is more technical rather than laymen and as an environmental factor of how technology and the digital era shape, form, strengthen and broaden our relationships and how digital technology is used and the intentions behind the design or disadvantaged...
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