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Critical Essay on Cadbury

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Critical Essay on Cadbury
Cadbury’s Coporate Social Responsibility

Businesses these days are much different from how it was in previous generations. Nowadays, society impacts that corporation has is not only about economic power, instead it has also gone into corporate social responsibilities.
Cadbury is an international company that is the second largest confectionary company in the world. (Factbox: British confectioner Cadbury 2010). Therefore, they have a bigger impact to affect both positively and negatively on the society as they have a bigger influence and power on the society due to their dominance in market share.
In this essay, it will go in depth about the performance of Cadbury in relation to its corporate social responsibility. This essay will explain and argue a balanced argument about the negative and positive impact Cadbury has today on its society by analyzing their “Cadbury Community” programme and their association with child labour.

Negative Social Responsibility of Cadbury

According to a documentary called “Slavery” on the BBC, it documented cocoa beans production and how it is related to child labour, in the documentary, it focused on Cadbury, aiming at them about that negative social responsibility that they have.
The reason for child labour in the cocoa production is because of the prices that are set on the cocoa beans is very low when it is sold. For example, farmers are only selling their cocoa beans for only a mere sum of money, therefore they would want to gain more profit. The only way to do that is to get cheaper labour so that their expenses are not so high which would result in higher revenue earned at the end of the day. Since child labour is one of the cheapest labour in the world, it is the top choice for labour to keep cost down would be child labour.

In a brighter light, not everyone was affected by the low priced cocoa beans. For example, Cadbury was still able to employ many people around the world and still kept their product prices down to



Cited: About Fairtrade. n.d. http://www.fairtrade.com.au/about (accessed August 31, 2010) Cocoa Campaign (accessed August 30, 2010) Country Reports on Human Rights and Practices http://www.state.gov/g/drl/rls/hrrpt/2003/27723.htm (accessed August 30, 2010) Factbox: British confectioner Cadbury http://uk.reuters.com/article/idINTRE60D1XX20100114?pageNumber=2&virtualBrandChannel=0&sp=true (accessed August 30, 2010) Fairtrade Certified: Frequently Asked Questions - Advanced (accessed August 31, 2010) Our Business Principles http://collaboration.cadbury.com/SiteCollectionDocuments/English%20Booklet.pdf (accessed August 30, 2010) Olivier, M http://www.bloomberg.com/news/2012-10-05/ivory-coast-cocoa-farmers-to-put-pay-raise-in-crop-production.html (accessed April 2, 2013). Protocol for Growing and Processing of Cocoa Beans and Their Derivative Products. 2001.http://www.cocoainitiative.org/images/stories/pdf/harkin%20engel%20proto col.pdf (accessed August 31, 2010) Working Together to Make a Difference in the Community http://www.cadbury.com.au/Cadbury-Community.aspx (accessed August 31, 2010) World Cocoa Production http://www.zchocolat.com/chocolate/chocolate/cocoa-production.asp (accessed April 2, 2013).

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