Cloud computing is the answer for “affordable” business technology platforms. It is a more affordable solution for media content than any other medium, and this is why Netflix, Amazon.com, and Apple are among the leaders in cloud usage and development. Ultimately cloud computing will be the primary way data services are accessed by businesses and consumers alike. Marston, Li, Bandyopadhyay, Zhang, and Ghalsasi 2009 conclude cloud computing offers companies the opportunity to deploy cutting edge IT services without the enormous upfront costs that deter so many organizations from making the investment in infrastructure. Now that affordable solutions are becoming more readily available it is likely that more small and medium sized businesses will try and streamline their IT services. Small and medium sized businesses will likely be attracted to billing features that only charge for actual usage, as opposed to a flat fee.
This format of doing business seems confusing on its surface, which led Kamra, Sonawane, and Alappanavar 2012, to compare Cloud Computing to Municipal Water Departments. Cloud Computing can be explained using a simple example. Many decades ago people used to go to their well to get the water needed to live their lives, nowadays things are different. Municipalities have placed water taps at every door step, so you can turn on and use the service as needed. Cloud computing is the same concept. You do not need to build a Water Plant to have water in your home, and now businesses do not need a massive computer lab to run their IT Services. Microsoft, Google, and Amazon provide a cloud to their customers, business partners and employees that allows services to be provided on a 24/7 basis.
A perfect example of cloud computing would be Yahoo.Com and Gmail.Com e-mail addresses. As recently as seven years ago Microsoft Outlook was a program installed on the hard drive of your computer that helped to facilitate your...