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Case Study On The Moving Company

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Case Study On The Moving Company
1. _____ days to moving day. Do you think you all set?
2. Why is the moving industry filled with fraudsters?
3. Do you think you are ready to move? Maybe you should think again
4. This email contains all the right information to make the right move
5. Too many moving companies? We think so too and we are here to help
6. Can you really be sure your move will go smooth?
7. It's time to get serious about choosing the right moving company

A2

Introduction

1. Congrats on your upcoming move. Now let’s get down to business
2. We thought that this information may interest you, so we are sharing it with you.
3. In the past few days, you have received a lot of applications, offerings, and requests
…show more content…
The mother of two was looking for someone to move her and her kids from California to Arizona. Money was tight, so Caplan scoured the web for a reputable moving company. Eventually, she found a company, which advertised that it had been in business for 10 years and had an A-plus rating with the Better Business Bureau. She decided to ask for a quote.
Shortly after Gwen Caplan emailed the company, she received a call from a sales representative. Caplan explained she had three bedrooms and a dining and a living room to move. The representative quoted her a price of $2,449, with a deposit of about half due before the move.
On moving day, three movers showed up. Before Caplan had signed anything, they started loading things onto the truck and wrapping her carefully packed belongings.
Caplan and her kids left for Arizona the next day. They hadn’t found a new apartment, so her plan was to call the representative as soon as she signed a lease to schedule the delivery. But when she called a couple days later, she wouldn’t talk to her. She said someone else was now handling the
…show more content…
“I was furious. I was absolutely furious,” Caplan says. She remembers thinking: “If there was any way to gain some justice from the person who actually did all of this, God, that would be wonderful.” (taken from NEWSWEEK article)
Don't be the next Caplan. There is a way.

6. "Sofas Held Hostage: Fraudulent Movers Ransom, Steal Belongings" reveals the headline in ABC news. Frauds in the moving industry are not something we can dismiss. It is a real phenomenon. In fact, "the federal government keeps a "10 Most Wanted" list made up entirely of moving man".
What can YOU do about it? You can call us.

7. Here’s a newsflash for you: Better Business Bureau is reminding consumers who are planning a move to be wary of unlicensed movers and scam artists with a truck that claim to be legitimate moving companies "Whether you are moving across the street, to another town or state, moving is a stressful process that can be further complicated by not knowing your rights and not taking the necessary precautions before turning belongings over to a mover." Says BBB and adds that "In 2016, BBB processed over 5,600 complaints against moving companies".
Sound scary? It is. But you are far from being

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