Case Study: Foxconn And Apple Inc.

Foxconn is one of the manufacturer in Apple Inc. that is in charge of manufacturing electronics products. For instance, iPhones and iPads. Unfortunately, many employees committed suicide by jumping from buildings in 2010. Besides, there are lots of factors lead to many employees committed suicide. For example, poor working environment, low salary, work overtime, etc. This issue damaged the reputation of Apple Inc. directly. As a result, Foxconn and Apple Inc. make a different responses and solutions for employees committed suicide respectively.
Firstly, Foxconn make different solutions on employees committed suicide. For instance, hire monks conduct religious rite, set up a psychological counseling team, supervisors care about employees, signed
Set up a psychological counseling team

Foxconn sets up a psychological advisory group to provide psychological counseling to employees. For instance, telephone hotlines and single counseling. It gives employees an opportunity to reflect the company's psychological pressure. In addition, Foxconn has a studio for relieving mental stress of employees. Employees can not only receive psychotherapy, but also relax their mind through professional instruments. Furthermore, Foxconn makes sure of protecting employees' privacy before conducting related activities. Moreover, Foxconn executives are willing to put their photos on the dummy, so that employees can vent.
On the other hand, Foxconn has hired more than 2000 psychologists and counselors in order to relieve the mental pressure of employees. In addition, employees can release their pressure though the professional counseling.

3. Supervisors care about employees actively

Foxconn requested different department supervisors meet the front-line employees. During the meeting, supervisors can listen to employees’ opinions on working condition. Thus, they can draw up new policy or improve current policy according to employees’ opinion. Besides, Foxconn can develop a good relationship between employees and operate
In addition, Foxconn requires employees to sign an agreement, they never hurt themselves in an extreme way, and Foxconn can have authority to send insanity employees to the hospital. Moreover, if employees committed suicide, they and their family members cannot make an additional compensation to Foxconn. On the contrary, employees oppose the agreement then Foxconn will withdraw this agreement.

5. Increase employees’ salary

Foxconn believes that enterprise management mode will not be a major adjustment and change in the future. However, Foxconn needs to change our management attitude on employees. Thus, Foxconn will increase the salary of employees. It will change the image of the company and increase their sense of belonging.

As employees committed suicide issue also affect the reputation of Apple Inc., Apple Inc. make different solutions to deal with this issue. For instance, make a statement, set up an investigation group, solution for long working hours and ensure that employees’ opinions are received.

1. Make a statement

Apple Inc. make an announcement to express their feelings on employees’ suicide issue. Apple Inc. was saddened and disappointed on this