Bussiness Cases

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  • Topic: Inditex, Zara, Google
  • Pages : 13 (3675 words )
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  • Published : February 21, 2012
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1) Pick an organization with which you are familiar. it can be an organization in which you have worked or one that you interact as a customer or one you have searched on the web. For this organization answer the following questions: a) Write a brief summary of the organization´s operations (industry, products, country, etc) Inditex is one of the world's largest fashion retailers, welcoming shoppers at its eight store formats -Zara, Pull & Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home and Uterqüe - boasting 4.780 stores in 77 countries. http://www.inditex.es/es The Inditex Group is made up of more than 100 companies operating in textile design, manufacturing and distribution. The group's success and its unique business model, based on innovation and flexibility, have made Inditex one of the biggest fashion retailers in the world. It is one of the business phenomena in recent years. A combination of logistics and successful product that has overflowed to an area where very difficult to maintain at the top.

The kind of success: the latest fashion with very affordable prices. And one of the most outstanding feature is its flexibility.

Vertically grouped design, production, logistics and sales can be adapted to demand.

The speed with which design, produce and serve the merchandise to stores earned him a very large market: the low-profile environment. If the trend changes, if the colors or part of the model is not convincing, are capable of reforming the garment and return to serve the public in the store within 15 days.

The ability to rotate their stock in line with what the client asks is secret and the key business printing growth.

The company's strategy is to maintain its current philosophy: to adapt their clothing to what the customer demand, which is who they say really makes fashion. The principles governing Inditex’s commitment to Corporate Social Responsibility include: good faith in relationships with stakeholders and society at large; an ongoing dialogue with the aforementioned stakeholders and social organisations; and, finally, transparency in our business activities generally, and, specifically, in the development of our sustainability strategy. Internal Code of Conductgives us a framework for action and influences all of our activities in manufacturing, distribution and sales worldwide. http://financialred.com/noticias-inditex.html •Internal Code of Conduct:

- Employees: Inditex does not employ anyone who is below the legal age. No-one who is employed at Inditex is discriminated against because of their race, physical disability, religion, age, nationality or sex. The employees of Inditex have their right recognised to associate or organise themselves or to bargain collectively. At Inditex no form of physical, sexual, psychological or verbal harassment or abuse is permitted. The salary received by Inditex employees is in accordance with the function performed, always respecting the pacts of each sector. Inditex guarantees that its employees perform their work in safe and healthy workplaces. - Business partners: Inditex makes sure that each and every one of its business partners fulfils the contents of the paragraphs of this Code on customers and employees. - Suppliers: The External Manufacturers and Workshops of Inditex are bound to comply with the contents of the employees and customers paragraphs of this Code. Likewise, they permit any monitoring by Inditex, or authorised third parties, to verify their compliance. - Customers: Inditex undertakes to offer to all its customers a standard of excellence in all its products; at the same time, it guarantees that its products do not entail a risk to their health or safety. - Society: Inditex undertakes to collaborate with the local, national and international communities in which it operates. To guarantee adequate introduction and subsequent mamagement of the Code of Conduct in the chain of...
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