Business Case Study

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To: Patricia Lodge CEO
Subject: A report on investigation into Business Case
Date: May 02, 2013

Acquainted with your Business situation. I see a few problems within your business. One of the problems is changes in economic environment, which lead to conflict between stakeholders. The other problem is change of business structure. A success factor for any business is to analyse and understand the external environment in which it operates. Understanding of different types of stakeholders within business is essential too. To analyse business situation various method can be used. To analyse your current business situation I have used SWAT analyse which will give you opportunity better understand external environment and how it can impact your business. And will help you better understand conflict between stakeholders. The most basic SWOT analyse will examine how threats and opportunities can be dealt with while allowing the organisation to utilise its strengths and weaknesses to meet its key success factors [objectives].A basic SWOT analysis should include an assessment of where the company is at current time and where it wishes to be at some point in the future . The organisation also needs to decide how far away that future is-it will vary from a few month to many years depending on the organisation, the nature of the business and its current situation (B 120, Book 1).

SWOT analysis for the The Lodge Bistro Chain

Strengths
New IT system
Initiative management stuff
Possibility to adjust to changes Name and business recognition| Weaknesses Informal structure
High stuff turnover
Inconsistency in standards |
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Opportunities
New consumers base
Reinstate some formal structure and rules| Threats
Complete loss of concept
Lose of standards
Competition
External economic environment|
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As you can see from analyse above...
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