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Business Analysis: Assignment #1 Industry

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Business Analysis: Assignment #1 Industry
BUSN226 - Marking Rubric – Assignment #1

Your name: ___________________________________________________ Rubric attached to front of assignment | /1 | Cover page and typed page numbers | /1 | Introduction | /4 | Four summaries (if article not different from other group members, summary will not be marked) | /20 | Quote provided within each summary, and proper format for in-text citation appearing after each quote | /8 | RefWorks bibliography, in MLA 7th edition format, showing references for all 4 articles. | /8 | Original articles attached (each article must be different from other group members, otherwise, it will NOT be marked) | /8 | (if submitted after the start of class, -5%, if after class but same day, another 5%, after that, and additional 30% per day) Late? | | Total out of 50 | /50 |

BUSINESS ANALYSIS- BUSN 226- 102
ARTICLES, MLA, AND REFWORKS ASSIGNMENT #1
Prepared For: Trideep Dey
Prepared By: Bonnie Chu 300616950
Oct 4th, 2012

INTRODUCTION
Soup has been around for a number of years. In the 18th century, one would put ingredients into a large pot to create a nutritious meal to feed a large group. At that time, soup was considered an easy to make and serve meal. However, as lifestyles have changed over the years, it formed a soup industry that ranges from multiple companies. These companies such as Campbell Soup Co. brand their products in a different way with all have different recipes as competitor to other brands. There are now numerous types of soups on the shelves of grocery stores today that is to your inconvenience to purchase. Aside from products, there are associations that represent the industry such as Labels For Education. This association “helps schools obtain free education equipment in exchange for labels from various products.” SOUP INDUSTRY
According to the Bloomberg BusinessWeek magazine, for the past few years’ soup sales of the United States have been rapidly decreasing. “As a percentage of



Cited: Brown, Abram. "Campbell 's Q4 Leaves Rare Pleasant Taste." Forbes.com (2012): 11-. Web. Campbell, Soup Company. "Campbell Soup Company Teams Up with the National Association of Letter Carriers to Help Stamp Out Hunger." Business Wire (English) (2011)Web. Welch, David. "Campbell Looks Way Beyond the Tomato." Bloomberg Businessweek.4292 (2012): 25-6. Web. Wright, Shawn. "More Companies Put Focus on Sustainability." Waste & Recycling News 17.22 (2012): 0005-. Web. By David Welch on August 09, 2012   More companies put focus on sustainability * March 16, 2012

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