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Develop a sales plan
UNIPAK MARKETING PLAN
Company Introduction:
UniPak, a Zonal firm was founded in January 11, 2011 with its head office in Abbottabad. Malik M. Walid Sajid is the president and chairman of the company. The company was formed by integrating Malik brothers, brands of which were imported in larger quantity with greater efficiency.
Statement of the Marketing Goal:
The liveliness and validity of life is very critical to the company being its primary objective. The company aims at attainment of people’s satisfaction of looking good and feeling pleased. This is made possible by the providence of hygienic products, nutritional brands along with the heath care. The company’s each and every step is taken in accordance with long term value, profit attainment, company’s growth, and balancing a healthy relationship with partners.
UniPak SWOT Analysis:
Strengths:
What makes your business thrive? * The UniPak brand is renowned as the functional and active operating company in Hazara region. * The company has strong relations and transactions with their retailers or vendors. * The economical position of the company is well organized and reached to the certain scale maintained by the Hazara business. * Portfolio of the brand is very well-built.
Weaknesses:
What are your vulnerabilities? * There is no direct association of the company with the customers that affects the sales of the brand. * The income of the company is gradually decreasing because of its overall reduction in the sales of brand. * The company doesn’t have the abilities to do more acquisitions which help in expanding business. * Managerial functions organized by the company are very weak which in result reduce the scale of brand in the Province as the services are not properly performed.
Opportunities:
What market conditions or segments can lead to growth? * By changing the approach of the customers, the
UNIPAK MARKETING PLAN
Company Introduction:
UniPak, a Zonal firm was founded in January 11, 2011 with its head office in Abbottabad. Malik M. Walid Sajid is the president and chairman of the company. The company was formed by integrating Malik brothers, brands of which were imported in larger quantity with greater efficiency.
Statement of the Marketing Goal:
The liveliness and validity of life is very critical to the company being its primary objective. The company aims at attainment of people’s satisfaction of looking good and feeling pleased. This is made possible by the providence of hygienic products, nutritional brands along with the heath care. The company’s each and every step is taken in accordance with long term value, profit attainment, company’s growth, and balancing a healthy relationship with partners.
UniPak SWOT Analysis:
Strengths:
What makes your business thrive? * The UniPak brand is renowned as the functional and active operating company in Hazara region. * The company has strong relations and transactions with their retailers or vendors. * The economical position of the company is well organized and reached to the certain scale maintained by the Hazara business. * Portfolio of the brand is very well-built.
Weaknesses:
What are your vulnerabilities? * There is no direct association of the company with the customers that affects the sales of the brand. * The income of the company is gradually decreasing because of its overall reduction in the sales of brand. * The company doesn’t have the abilities to do more acquisitions which help in expanding business. * Managerial functions organized by the company are very weak which in result reduce the scale of brand in the Province as the services are not properly performed.
Opportunities:
What market conditions or segments can lead to growth? * By changing the approach of the customers, the