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Brand Personality

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Brand Personality
Brand Personality – Puma Tazon II

‘Personality traits are what the brand will live and die for’

Rohan is a 22year old boy, tall and fit. He is a 3rd year student of bachelor of commerce. He studies at Symbiosis, Pune. He’s full of life – entertainer, hardworking and a go-getter. He comes from a rich family. He rides to college everyday on his sports bike.

He likes hanging out with his friends during his free time. He loves adventure sports. He party’s hard on weekends. He is also good at studies. According to him punctuality is the key to success – doing right things at the right time.

Rohan’s favorite pastime is playing football. He’s a FC Barcelona fanatic. His favorite footballer is Lionel Messi because of the hard work he puts inn in his training. According to him Messi is one of the best footballers because of his leadership skills.

On holidays he prefers going on a trek with his college friends. His favorite destination is Matheran nearby Mumbai. He believes in staying fit. He’s concerned about his body. Too conscious about what he should eat and not. Loves chicken curry made by his mom.

He usually has boiled eggs, bananas and milk every morning. He goes to gym everyday, post his college lectures. He also has a fancy gym at his college. His college gym is acknowledged for its unrivalled success in providing the finest equipment and fitness knowledge available to help its students achieve their individual potential.

He is also a Bollywood fanatic. He’s a huge fan of Aamir Khan and takes him as his mentor in life. His all-time favorite movie is Ghajini (2008 film). He like his mentor inspires to have six pack abs someday soon. He’s currently working hard on it. Desires to achieve this at any cost.

He loves listening to Electronic Dance Music. He loves Swedish House Mafia. Their songs like don’t you worry child motivates him. Music is life to him. He attends all the happening gigs in town with his friends.

He’s very active on

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