Best Buy Marketing Paper
Best Buy Inc. Best Buy Inc. has been performing business and providing customers with products and services in the United States for over forty-three years. From what started as an idea and a small music shop in St. Paul, Minnesota, Best Buy Inc. now operates over 1,500 "big box" retail stores around the U.S. They have constantly grown to become the largest specialty electronics retailer in the entire world. With ventures expanding into other countries such as China, Mexico, United Kingdom, and many others, Best Buy has plans to develop stores, distribution, and networks throughout the world to better serve its customers as we become more dependent on our gadgets and technology in our everyday lives.
While being the largest specialty electronics retailer in the entire world, Best Buy is not just about the products and services it sells. While our customers are the most important aspect of our business, Best Buy is focused on developing and helping its employees grow as professionals in the workplace and better their lives as a whole. Their mentality is that if our employees are empowered, engaged, knowledgeable, and able to go above and beyond their normal expectations, customer satisfaction and loyalty will be built. Strong lasting relationships amongst our employees and customers will drive our profitability and growth as a company.
Mission Statement
"Our formula is simple: we're a growth company focused on better solving the unmet needs of our customers-and we rely on our employees to solve those puzzles. Thanks for stopping. "
Core Values • Unleash the power of our people • Show respect, humility, and integrity • Learn from challenge and change • Have fun while being the best
Core Philosophies • Invite each employee to contribute their unique ideas and experiences in service of customers • Treat customers uniquely and honor their differences - as segments and individuals • Meet customers' unique
While being the largest specialty electronics retailer in the entire world, Best Buy is not just about the products and services it sells. While our customers are the most important aspect of our business, Best Buy is focused on developing and helping its employees grow as professionals in the workplace and better their lives as a whole. Their mentality is that if our employees are empowered, engaged, knowledgeable, and able to go above and beyond their normal expectations, customer satisfaction and loyalty will be built. Strong lasting relationships amongst our employees and customers will drive our profitability and growth as a company.
Mission Statement
"Our formula is simple: we're a growth company focused on better solving the unmet needs of our customers-and we rely on our employees to solve those puzzles. Thanks for stopping. "
Core Values • Unleash the power of our people • Show respect, humility, and integrity • Learn from challenge and change • Have fun while being the best
Core Philosophies • Invite each employee to contribute their unique ideas and experiences in service of customers • Treat customers uniquely and honor their differences - as segments and individuals • Meet customers' unique
Cited: Leander, Tom. "Best Buy in China - Business Strategy Case Studies - Case Study in Business, Management." Case Studies | Case Study in Business, Management. ICMR Home, 13 Dec. 2007. Web. 07 Dec. 2009. http://www.icmrindia.org/casestudies/catalogue/Business%20Strategy/BSTR299.htm Peppers, Don. "Best Buy Counts Customers -." CIO.com - Business Technology Leadership. The IDG Network, 01 July 2007. Web. 07 Dec. 2009. http://www.cio.com/article/8094/Best_Buy_Counts_Customers Puzzhangera, Jim. "Best Buy -." Wikipedia, the free encyclopedia. Los Angeles Times. Web. 07 Dec. 2009. http://en.wikipedia.org/wiki/Best_Buy (http://finance.yahoo.com/news/Best-Buy-Builds-on-the-bw-786899272.html?x=0&.v=1. Web.) Http://www.bestbuyinc.com/corporate_responsibility/. Web.