BCOM/275 Business Communication and Critical Thinking
07 October 2012
Knowing Your Audience
News of a tragedy quickly spreads through towns and cities where such events take place. Often they can spread to a larger audience to encompass a whole state or country surrounding the incident. However, every once in a while there is the one headline that grabs the attention of the entire world. This is no more evident than the San Jose mine collapse in the Atacama region of Chile back on August 5, 2010. Although many accidents and deaths happen in the mining industry each year worldwide, the United States recorded about 12,000 injuries and deaths for 2006-2007 according the United States Department of Labor (n.d.), none in recent memory had gathered so much attention as did the collapse mine in the northern parts of Chile that trapped 33 miners riveted a world.
When the interested audience is as large as the world, the type and method of delivery for information is different from presenting information to a small town and the family members of those involved in the incident. The essence of the information must take on additional layers of responsibility when expressed from patriotic to political. When communicating information out to the world audience, the audience looks back at not only the …show more content…
The leadership should try to preempt as many of these questions before the meeting to have them presented. The more prepared leadership is, the more relieved the employees will be that everything is being addressed. The tone of the message should be of confidence when delivering the message so the employees can have a feeling of confidence that their employer is doing the right