Back to School

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Back to School:
Education is very important. It determines what you can do in life. It concludes who you will become. President Barack Obama believes that education is vital and his domestic policy is still focused on education. Why does Barack Obama believe that education is so important to the United States? Why does Obama think education will make the U.S. more competitive?

President Barack Obama addresses the target audience directly. The target audience is the students from kindergarten to the twelfth grade. There are two audiences; the main one is the students at Wakefield High School in Arlington, Virginia and the second audience is all the students across the United States. The audience verifies the way he directs the audience. He utilizes an informal style where he places himself at the same level as the students. Obama opens the speech with the line”Hello everyone – how’s everybody doing today?” (page 1 line 1). The language is quite simple and easy to understand. This is the language a six year old and an eighteen year old will comprehend. A very essential element in the speech is that Obama knows how to get the students to identify themselves with him. He doesn’t wish for the students to look upon him as a president; he would like them to see him as one of them, one of the students. It is important that the students recognize that he knows what they are going through. ”I know that feeling. When I was young, my family lived in Indonesia for a few years, and my mother didn’t have the money to send me where all the American kids went to school. So she decided to teach me extra lessons herself, Monday through Friday – at 4:30 in the morning.” (page 1 line 10 to 13). Barack Obama applies ethos. It makes him seem reliable and creditable. He appears to be more trustworthy to the audience because he shares personal experience with them. He includes them in his past by sharing a memory from his childhood. The importance of education to the United States...
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