Automotive Industry

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The automotive industry is compassed to six different manufacturers, General Motors, Ford, Toyota, Honda, Volkswagen and DaimlerChrylser. All six of these companies operate in the global competitive market place. Globalization in the automotive industry has moved fast or accelerated during the late 1990’s, because of the building of the important overseas companies and all the mergers between the companies. The specialists would to have indicated that the expansion of the foreign commerce in the auto industry, and it dates back to the transfer of Ford Motor Company’s mass production from the U.S. to Western Europe and Japan that followed both World Wars (Business & Economics Research Advisor, Modern Global Automobile Industry, 2004). There was a significant growth in the production of Japanese and German Markets. Another important to the industrial globalization is the export of the fuel efficient cars from Japan to the United States, the reason for this is because of the oil embargo from 1973 to 1974 (Business & Economics Research Advisor, Modern Global Automobile Industry, 2004). There are a number of things that can be identified by looking at the global automotive market. They are, Global Market Dynamics, Establishment of Global Alliances – U.S. Automakers, and Industry Consolidation. There are also three tiers to consider, first tier company mergers –Volkswagen-Lamborghini, BMW-Rolls Royce; the second tier company mergers, Chrysler-Mercedes Benz; Renault-Nissan-Fiat and the third tier company mergers, Mazda-Mitsubishi; Kia-Volvo1974 (Business & Economics Research Advisor, Modern Global Automobile Industry, 2004). In the 21st century the UAW has been working hard to aid the auto industry to rebound and also helping their members to have a benefit package, the only problem with is that these generous benefit packages had led part of the automotive industry crisis in the 2008 – 2009. The average UAW worker was being paid up to $70 per hour (and...
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