Analysis of the Loyalty Card as Promotion Tool and How It Improves Satisfaction and Loyalty Between the Supermarkets and Customers Such as in Tesco Plc Case Study.

Loyalty program , Customer satisfaction , Customer lifetime value

| | |6055BUSIS BMI Project | |BMI-Literature review | | | | | | | | | | | |Tutor Name- | | | | | | | | | |Fred | | |

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