Preview

Influence of Advertisement

Satisfactory Essays
Open Document
Open Document
362 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Influence of Advertisement
ACADEMY ENGLISH CENTER
K104/9 Lê Đình Lý St., Thanh Khê Dist., Đà Nẵng City
Tel: (5113) 222.713 – 0905.023.042 – 0903.535.563

PROGRESS TEST

IE5.5.P-05

Full name: Nguyễn Thị Mỹ Duyên

Class: IE5.5-GT02
Time:

Date of Test:

Write an essay (200-250 words):
Some people say that advertising encourages us to buy things we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoints do you agree with? Use specific reasons and examples to support your answers.

Advertising is a part of the market economy which could change seller and buyer behavior. Some supporters think that advertisements offer us a number of good new products. Moreover, the others ague that it encourages us to own some unnecessary items. In my view, advertising is a great way to approach new products which would help to improve our lives.

No one can deny the fact that advertisement is in everywhere nowadays. It has become a big commercial market because of its profit, which results from advertisement’s influence. As the saying goes, advertisement provides us with product’s information and this is really important to decide to buy something because, we could easier to buy thing if we know clearly about the specifications and features of it. For example, a certain research has shown that an advertised product represents 80% choice to bring onto the market.
In addition, advertisement is a kind of business. Having advertisement, we have more job opportunities and this really can improve our lives. Those who are web manager, bill-poster, designer, who work in television station, in marketing business and even the unemployed could make money thank to advertising.
Finally, advertisement introduces to us about a new product but also a number of new products. Thus, we can consider buying the best suitable item because we can compare the price, quality and model between each other and together.

In conclusion, some people might be

You May Also Find These Documents Helpful

  • Good Essays

    Reading Response #8

    • 703 Words
    • 3 Pages

    Advertising is the product of the commodity economy, since people start exchange commodity advertising has emerged in the world. The first advertising in the world is in ancient Greece at the early stage of the slave society and it is through voice, people call that oral advertising, this is most original and simple advertising in the human history. The advertising comes out very early proved advertising is useful for consumers and corporation. A great advertising is good for corporation business, if corporation business get better then they will contribute to consumers. Advertising will offer consumers more choices so shopping is not only quenching thirst but also Improve life quality. A good advertising is role models for a part of young people, because the young people are easy to influence by circumstances so the advertising can teach young people how to do the right thing. However, advertising can misguide consumers if corporation post any false advertising. Although false advertising can misadvise consumers, advertising still brought many benefit to the consumers.…

    • 703 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Advertisements, whether it be on television or at the bus stop are the contributing factor to us buying products. Advertisements intrigue us by its vivid images, use of stereotypes (in some cases), catchy catchphrases etc. In order for an ad to be successful, it…

    • 984 Words
    • 4 Pages
    Good Essays
  • Good Essays

    One of the most popular promotional elements that company usually us is the advertising, but before we look into the pros and cons of this element. We first have to study its definition, what really is advertising? According to tutor2u® advertising is any paid form of non-personal communication of ideas or products in the "prime media". Examples are television, newspapers, magazines, billboard posters, radio, and cinema. Advertising is intended to persuade and to inform. The two basic aspects of advertising are the message (what you want your communication to say) and the medium (how you get your message across). After looking at the definition, we move on to the pros and cons of this element, first of all if u plan to reach out to a wide range if audience then advertising is the best choice. Advertising is very useful in the beginning of a product life cycle; this is because it helps a lot in building brand awareness. Although it enables company to reach out to a wide audience but advertising are unable to persuade customer to make the final purchasing decision. This is because advertising is a one way communication. Only buy advertisement itself, it is not possible to answer all customers question. In other…

    • 976 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Advertising is the most important tool in the marketing of products and services. There are many benefits of advertising which include:…

    • 421 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Advertisement Analysis

    • 410 Words
    • 2 Pages

    Advertising is definitely a great tool for companies to sell their products. It has the ability to get consumer’s attention and it persuades people to buy the products. Many companies use “advertising agencies” to create an advertisement for their products, and “advertising agencies” use different types of strategies to create an advertisement to attract consumers. This attached advertisement has multiple methods to stimulate the consumers to buy the product.…

    • 410 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Specific purpose / proposition: to show basic concept of advertising and why its is so important for all business and to present in brief about some popular mediums of advertising being used today and professional scope.…

    • 307 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    The purpose of advertising is simply to sell a product or a service. In social contexts ads have many other applications such as reducing accidents, increasing voting and reducing smoking which must be assessed instead of profit. However people do not automatically buy a product after they are exposed to an ad. First, they have thoughts or feelings about a product, and then they buy it. Advertising and other types of marketing communications directly affect consumer's mental processes. Advertising can be thought of as stimulus that produces a response or an effect. Moreover, the main objective of advertisements is to convince consumers that the alternative offered by the product provides the best chance to attain the goal.…

    • 1988 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    Vanessa

    • 507 Words
    • 3 Pages

    Although people often focus on the negatives when they discuss the effects of advertising, it is important to note that advertising does have its positive side. In fact, some of our society's most important messages have come through advertising, like "Friends don't let friends drive drunk." In addition to promoting important social messages, advertisements can also spark the economy by fostering competition and innovation.…

    • 507 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    * The advertisement informs the consumer about qualities and price of goods and this makes purchasing easy for the consumers.…

    • 601 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Advertisements are a very important means of communication for brands and businesses all across. This form of communication has been in existence for time immemorial and has always been considered very impactful. Advertising has a major influence on the minds of consumers, and is able to build brand image as well as create brand recall. Over the years marketers have developed new strategies to stay alive in the market and sell more products.…

    • 251 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    All About Advertising

    • 2808 Words
    • 12 Pages

    Advertising facilitates large scale marketing. It is a medium of mass communication. Manufacturers supply information about new products through advertising. The fact that companies spend crores of rupees on advertising through TV, radio and newspapers indicates its benefits in sales promotion. Advertising is within the scope of promotion which is one element in the marketing mix. It is getting popularity in the present highly competitive and consumer oriented marketing. All products old and new, consumer and durable, cheap and costly need extensive advertising for sales promotion and consumer support. New communication techniques are now used for making advertising attractive and agreeable. The basic purpose of advertising is to give information, to attract attention, to create awareness and finally to influence the buying behavior of consumers. Advertising is certainly needed in marketing but is equally important and essential in social, cultural and political aspects of our life. Advertising…

    • 2808 Words
    • 12 Pages
    Good Essays
  • Good Essays

    Advertising has become an important factor in society. There are many advantages to advertising. However, there are also disadvantages that occur when there is advertising. It’s been able to provide information to people, but it has also caused the purchasing of unnecessary products.…

    • 458 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Advertising is everywhere in modern society, so ordinary, that it fades into the background of our everyday lives. As with anything as complicated and commonplace as advertising, there are both advantages and disadvantages to it. However, all things considered, the positive aspects of advertising outweigh the negatives.…

    • 375 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Advertisement in Kazakhstan

    • 4807 Words
    • 20 Pages

    Advertising is an important part of marketing communications and serves as a tool to create an external competitive advantage. It is impossible to imagine the work of the modern enterprise without advertising. The company must declare its existence on the market about its product and attract potential customers and create an image of a reliable partner. And if the companies did not have to think much about selling products, government was engaged in that, now in the marketplace every company is at its own risk and have to decide what it will produce and how to sell, which would also use funds. Since in the present circumstances any entrepreneur can produce what it considers it necessary and possible, the number of producers of similar products becomes very large. And each of them strives to win the market. This encourages organizations to take various steps to promote sales. These actions include improving product quality and effectiveness of promotional activities.…

    • 4807 Words
    • 20 Pages
    Powerful Essays
  • Satisfactory Essays

    Advertising can help us in many points. You can get new information about products from many companies, and also it can make people get a real decision which product they should buy when they go out doing shopping because of technology today. Besides, people do not spend many time shopping. They just call to purchase what they need from the company. Mainly, advertising does not only help us to buy or do shopping easily. In addition, it helps us to know the quality of products. Companies know the strategies of doing business through advertisement. For instance, they use media system to advertise, such as using good slogans, radio, TV, newspaper, and magazines. They are mediums to persuade buyers. As a result, they get successful business.…

    • 467 Words
    • 2 Pages
    Satisfactory Essays