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    Zara's Case Study

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    Century Supply Chain. Harvard Business Review. Ghemawat‚ P. And Nueno‚ J. L. (2006) “Zara: Fast Fashion” Harvard Business Review. Hooley‚ G.‚ Saunders‚ J.‚ & Piercy‚ N. (2004) Marketing Strategy and Competitive Positioning Grant‚ R Johnson‚ G.‚ Whittington‚ R.‚ & Kevan‚ S. (2011) Exploring Strategy. Inditex Press Dossier‚ (2011) Kenna‚ A Kotler‚ P.‚ Keller‚ K. L.‚ Brady‚ M. Goodman‚ M. and Hansen‚ T. (2009) Marketing Management. Porter‚ M.E.(1985) Competitive Advantage. Creating and sustaining

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    2012]Internet Retailing (2012) Sainsbury’s claims number two spot in online grocery market. Available at:http://internetretailing.net/2012/03/sainsburys-claims-number-two-spot-in-online-grocery-market/[Accessed: 7th December 2012]Johnson‚ G.‚ Scholes‚ K. & Whittington‚ R. (2008) Exploring Corporate Strategy. 8th edn.Harlow:PearsonSainsbury (2009) Annual report 2009. [Online] Available at: http://www.j-sainsbury.co.uk/media/171784/ar2009_report.pdf [Accessed: 23rd November 2012]Sainsbury (2010) Annual report 2010

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    Strategic Management Journal Strat. Mgmt. J.‚ 28: 431–453 (2007) Published online 5 February 2007 in Wiley InterScience (www.interscience.wiley.com) DOI: 10.1002/smj.597 Received 21 July 2004; Final revision received 3 August 2006 INFLUENCES ON STRATEGIC DECISION EFFECTIVENESS: DEVELOPMENT AND TEST OF AN INTEGRATIVE MODEL SAID ELBANNA1 and JOHN CHILD2 * College of Business and Economics‚ United Arab Emirates University‚ Al Ain‚ United Arab Emirates 2 Birmingham Business School‚ University of

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    *First presentation * Secondweek presentation What do we mean by strategy? Long term plan to achieve the goal and objectives matching internal strengths and external opportunities and Sense of purpose also organization try to Change customers’ behavior and Standard pattern of behavior over a period of time in order to achieve objectives. 5 P’s for Strategy (Henry Mintzberg‚1996). * Plan:long term plan action to deal with a situation.They are made in advance of the actions to which they

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    Robert Gordon University Business and Hotel Management School BS3190 Strategic Planning and Change Management in the Hotel and Hospitality Industry Coursework 2 Easy Jet Module Coordinator: Mrs. Elda Eicher Student Number: 1216045 Words count: 3291 Abstract The aim following paper is to analyze the current market position of a budget airlines like easy jet also the future of it. It speaks about the history and the beginning of the company and its approach to it customers using

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    investigation through the lens of stakeholder theory. Journal of Marketing Communications‚ 14‚ pp. 113– 124. Whetten‚ D.A.‚ Rands‚ G. and Godfrey‚ P. (2002). What are the responsibilities of business to society? In Pettigrew‚ A.‚ Thomas‚ H. and Whittington‚ R. (eds)‚ Handbook of Strategy and Management. London: Sage‚ pp. 373–408. Brammer‚ S.‚ Millington‚ A. and Rayton‚ B. (2007). The contribution of corporate social responsibility to organizational commitment. International Journal of Human Resource

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    References: GERRY JOHNSON‚ RICHARD WHITTINGTON AND KEVAN SCHOLES (2011) – Exploring Corporate Strategy ABOUT US TUI TRAVELS PLC [ONLINE] accessed on (16th October 2012) http://www.tuitravelplc.com/about-us/our-people/colleagues

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    Auditing

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    Auditing: an integrated approach‚ Pearson Education J. Maltby (2006)‚ Cases in auditing‚ 2nd edition‚ Paul Chapman Publishing Ltd D. Walters and J. Dunn (2005)‚ Student’s manual of auditing‚ 6th edition‚ Thomson Learning D. Guy‚ D. Carmichael and O. Whittington (2004)‚ Audit sampling: an introduction‚ John Wiley & Sons Inc ABS 2011/12 Page 4 of 5 BF3394 BF3394 – AUDITING AND PROFESSIONAL ETHICS Callahan.J (1988) Ethical Issues in Professional Life Oxford University Press Desjardins J (2003)‚ An Introduction

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    Bibliography: - Barney‚ J. (1991). Firm resources and Sustained Competitive Advantage‚ Journal of Management. - Porter‚ Michael E. (1998) Competitive Advantage Creating and Sustaining Superior Performance‚ Free Press. - Johnson‚ G.‚ Whittington‚ R.‚ Scholes‚ K. (2011) Exploring Strategy‚ Ninth Edition‚ Prentice Hall. - Hoffman‚ N.P. (2000) An Examination of the "Sustainable Competitive Advantage" Concept: Past‚ Present‚ and Future . - Peteraf‚ M.A.‚ Barney‚ J.B. (2003) Unraveling the resource-based

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    ASSESS THE BALANCE OF PLANNED AND EMERGENT APPROACHES TO STRATEGIC MANAGEMENT IN EAST KODAK As the time has brought people to the technology world‚ everything seems to change dramatically including many involved industries have to adopt more flexible strategies in their strategic management in order to achieve the competitive advantage. Some argue that the strategies should be deliberately planned and executed‚ so the organization will have a direction and therefore act rationally (De Wit and

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