Week 2 Excercise - Topshop SWOT Analysis (Please add your points by editing the blog) Strengths: * hit-the-trend styles * affordability * accessibility - store coverage all over the country * availability in clothes range * numerous choices in product lines * numerous options in collections and styles‚ e.g. vintage boutigues * choices at multiple price points - for different choices of styles and qualities * store space (especially the London Oxford flagship)
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Contents 1. Company overview (history) 2. Current strategies 3. PEST Analysis 4. Porter Five Forces 5. Competitor Analysis 6. SWOT Analysis 7. Financial Analysis 8. Industry Outlook 9. Key Success Factors 10. Strategic Alternatives 11. Recommendations 12. Implementation Plan 13. Time-Line 14. Contingency Plan 15. Conclusion 16. Appendices 17. References Company overview (history) Limited Brands was founded by Leslie H. Wexner in 1963. Leslie started with one store in
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TANISHQ INTRODUCTION Tanishq has expanded its portfolio with the launch of sub-brand Mia‚ a line of jewellery targeted at working women. The line comprises two distinct designs directions – one in the modern and another in the ethno contemporary space. Mia is meant for women on the go‚ who are engaged in various professions and have a well-established accessory ensemble‚ unfortunately excluding jewellery. Fine jewellery that working women buy is mostly for traditional occasions‚ and do not have
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Strenghts: • Experience • Knowledge • Worldwide known brand • Innovation Experience Saab has experienced a lot since entering the car industry. They reached successes with cars which had huge competitive advantages. But they also faced near bankruptcy‚ saviour by GM‚ loss of identity‚ and collaborations. Assuming that Saab has learnt from all this failures‚ but also small successes‚ would not be peculiar. However‚ Saab was not able to climb out of the trouble they were in. To their relief
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Tiger Brands CSR Tiger Brands is a well-established company that continues to grow from strength to strength. There is no doubt that a crucial factor in their growth and expansion is their comprehensive Corporate Social Responsibility (CSR) program. By basing all their decisions and operations on a healthy triple bottom line (people‚ planet and profit)‚ they ensure that they give back to‚ uplift and protect the surrounding community and natural environment. This is put into practice by means of an
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Ozge Deniz Aydogan MANGO Mango is a Fashion Brand Textile Company which was founded on 1984 in Cataluña‚ Barcelona – Spain by the Turkish “İsak Andic Ermay” who born & grew up in Istanbul and who immigrated from Turkey to Spain with his family when he was only 14 years old. In only a short period of 26 years he made his brand spread in 100 countries with 1.700 storesAnd approximately 2 million euros of profits. Nearly all his dreams came true
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Money is the root of evil. A Long Way Gone and The Bite of the Mango are both memoirs of the Sierra Leone Civil War. Although the book does not touch upon the causes of the civil war‚ through research diamonds were a main contributor and a cause of the war. Sierra Leone was embedded with diamonds and other luxurious stones‚ thus making it a gargantuan mining center. Diamonds caused tensions between the government and rebellious citizens‚ contributed to the emergence of the Revolutionary United
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L. leaves The aqueous methanol extracts obtained from mango leaves inhibited seed germination of radish and sand fescue‚ and inhibited seedling growth of root and shoot growth of radish‚ rapeseed‚ sand fescue and crabgrass (Figure 1 and 2). The extract obtained from 0.03 g dry weight of mango leaves inhibited 20 and 50 % germination of radish and sand fescue respectively‚ on day 4 (Figure 2). The extract obtained from 0.03 g dry weight of mango leaves inhibited the root growth of radish‚ rapeseed
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SWOT analysis From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search A SWOT Analysis is a strategic planning tool used to evaluate the Strengths‚ Weaknesses‚ Opportunities‚ and Threats involved in a project or in a business venture or in any other situation of an organization or individual requiring a decision in pursuit of an objective. It involves monitoring the marketing environment internal and external to the organization or individual. The technique is credited to Albert Humphrey
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marketing performance and improve understanding of market as a process.” Marketing research specify the information required to address these issue; design the method for collecting information manage and implements the data collection process; analysis the results; and communicates the findings and their implications. My marketing research is an on Effectiveness of distribution channel ❖ THE RESEARCH PROCESS:- The marketing research process involves a number of interrelated activities
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