1.0 Background of the Company McDonalds is one of the leading global fast food franchises in the world. McDonalds has more than 33‚000 restaurants worldwide in 119 countries. The company has 1.7 million employees (McDonalds US‚ 2011). McDonalds has more than 80% franchisee restaurants around the world. McDonalds’ C.E.O is Jim Skinner; he was elected to this post in November 2004 and has been with McDonalds for 39 years (Forbes‚ 2011). McDonalds’ has its head corporate offices at Illinois‚ Chicago
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= $5‚113‚208 e. $ 3 million investment PV = $4‚400‚000/(1+0.06)1 + $1‚000‚000 = $4‚150‚943 + $1‚000‚000 = $5‚150‚943 f. $4 million investment PV = $5‚400‚000/(1+0.06)1 = $5‚094‚340 Virginia’s optimal investment in the restaurant is $3 million‚ which give her a total of $5‚150‚943 at the end of year 1. This is approximately a 29% increase in her wealth. 3. PV of investment with $2.8m borrowed FV = Restaurant Future Cash flows – [Principle(1+0
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Background of McDonald’s (Size‚ Employees‚ Reputation) McDonalds was founded in May 15‚ 1940. The founders of McDonalds are: Maurice McDonald‚ Richard McDonald and Ray Kroc. McDonald’s added 212 restaurants abroad the previous year‚ but its commanding lead left it still at the top in international presence between American based fast-food chains. The team which is leading McDonald’s in the UK: Jill McDonald‚ Richard Forte‚ Paul Pomroy ‚ Nick Hindle‚ Jez Langhorn‚ Lauren Cody‚ Henry Trickey
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Case 1-2: “McDonald’s Expands Globally While Adjusting Its Local Recipe” Discussion Questions: 1) McDonalds has a mixed global marketing strategy that combines Globalization and the ability to act local. Globalization refers to developing a marketing strategy as if the world is a single entity and to sell the same product with same promotion‚ same packaging all over the world regardless of geographic‚ demographic‚ political‚ social and cultural differences. McDonald’s global marketing strategy
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giant’s more than 32‚000 restaurants worldwide now serve 60 million customers each day‚ racking up system-wide sales of more than $79 billion annually. In the mid-1990s‚ however‚ McDonald’s fortunes began to turn. The company appeared to fall out of touch with both its mission and its customers. Americans were looking for fresher‚ better-tasting food and more contemporary atmospheres. They were also seeking healthier eating options. In a new age of health-conscious consumers and $3 muffin and coffee
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MGM 399 1:30-2:50 PepsiCo’s Restaurants PepsiCo started off being a passive company‚ but later took a more aggressive stance into acquiring key figures like Frito Lay‚ Pizza Hut‚ and KFC. The mastermind CEO Calloway orchestrated unique mindsets within each business‚ and also learned through experience (buying a bakery that failed). Calloway has a lot of success but now faces another important decision: Should he acquire Carts of Colorado? I believe this decision does have some issues and
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activate the behavior. Initiative taken by McDonald to motivate its employees(Malaysia) The initiatives taken by McDonald Malaysia to motivate its employees are McDonald Malaysia will honor special service awards to their employees who have been with the company at least five years. McDonald Malaysia will award 5th year‚ 10th year‚ 15th year‚ and 20th year service award to their employees. For their employees who work for 20th year in McDonald Malaysia will award a RM5‚ 000 cash‚ McDonald’s
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Distribution Strategy of McDonald - March 26th‚ 2011 McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants‚ serving more than 58 million customers daily. In addition to its signature restaurant chain‚ McDonald’s Corporation held a minority interest in Pret A Manger until 2008‚ was a major investor in the Chipotle Mexican Grill until 2006‚ and owned the restaurant chain Boston Market until 2007. A McDonald’s restaurant is operated by either a franchisee‚ an affiliate
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Danielle Lundberg August 23‚ 2008 Case Study #1 McDonald’s Corporation: Regilding the Golden Arches McDonald ’s Corporation is the world ’s leading food service organization because customers come to McDonald ’s for their signature products and service. Today‚ customers are more health conscious and have an increase in the amount of healthy options that are available. Some of the main issues in this case study were the amount of CEO turnover in the beginning‚ changing the negative perception
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ntroduction McDonald’s is comprised of more than 30‚000 local restaurants and serves 52 million people in more than 100 countries each day[1]. The company is the largest food retailer in the world and is part of the American way of life. In order to remain competitive and an iconic American institution‚ McDonald’s has developed programs and strategies for motivating employees and teaching leadership. As a result‚ our group believes that McDonald’s presented an excellent opportunity to observe organizational
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