M&S Business Models
QUESTION 1: LIST THE BUSINESS MODELS USED BY M & S
Product/ Service Customization Model
M & S moderately or diligently aligns its products and ideas based on the dynamic or ever transforming market trends and fashion needs. According to the case study, M & S is highly concentrated in the fashion industry and its ever-growing demand for its exclusive garments and customized accessories. Hands-on approach is mostly utilised by modelling agencies to fulfil the industry’s standards, and in the process valued customers attain assistance from M & S to enable open communications pertaining to the required alters to be made to placement orders. M & S has put in place two forms of communications to assist customers who require to voice out changes to the company, namely user software and mobile computing accessibility. This forms or modes of communication enables customers to connect to the M&S network via mobile devices such as notebooks or portable computers in order to have access to data and menus for any necessary changes to orders or customization of requests.
Merchant Model
This type of business model does not necessarily disclose or abolish the physical sense of the business environment (offline) but alternatively it concentrates mainly on operating the online business aspect part of it, that is, utilization of the World Wide Web. Business when operated online is quite fulfilling in the sense that the products, consumer rebates and Nett purchasing experience are understood in details. Most of the decisions are influenced by user reviews or observations, proper committee recommendations, and discounts that are mostly popular online than on physical stores. Due to the boundaries or limitations in the physical stores, the diverts the business to utilizing the online shopping market and in the process converting customers to make online oriented purchases.
QUESTION 2: LIST THE DIFFERENT EC TRANSACTION TYPES USED BY M&S
Business-to-business (B2B) – Collaborative
Product/ Service Customization Model
M & S moderately or diligently aligns its products and ideas based on the dynamic or ever transforming market trends and fashion needs. According to the case study, M & S is highly concentrated in the fashion industry and its ever-growing demand for its exclusive garments and customized accessories. Hands-on approach is mostly utilised by modelling agencies to fulfil the industry’s standards, and in the process valued customers attain assistance from M & S to enable open communications pertaining to the required alters to be made to placement orders. M & S has put in place two forms of communications to assist customers who require to voice out changes to the company, namely user software and mobile computing accessibility. This forms or modes of communication enables customers to connect to the M&S network via mobile devices such as notebooks or portable computers in order to have access to data and menus for any necessary changes to orders or customization of requests.
Merchant Model
This type of business model does not necessarily disclose or abolish the physical sense of the business environment (offline) but alternatively it concentrates mainly on operating the online business aspect part of it, that is, utilization of the World Wide Web. Business when operated online is quite fulfilling in the sense that the products, consumer rebates and Nett purchasing experience are understood in details. Most of the decisions are influenced by user reviews or observations, proper committee recommendations, and discounts that are mostly popular online than on physical stores. Due to the boundaries or limitations in the physical stores, the diverts the business to utilizing the online shopping market and in the process converting customers to make online oriented purchases.
QUESTION 2: LIST THE DIFFERENT EC TRANSACTION TYPES USED BY M&S
Business-to-business (B2B) – Collaborative