Leadership and management are two different subjects but both are essential for an organizations growth. Leadership is “A relationship through which one person influences the behaviour or actions of other people” (Smith P et al 2012), whilst “Management is more about getting things done on a day-to-day basis and ensuring consistency” (Smith P et al 2012).In simple context Managers helps in doing the right thing where as Leaders do the right things. Having a strong Leader and Management an organization can reap the benefits of Competitive advantage as it would distinguish them to be an organization with core values, goals and scope which will eventually help them grow. It is understood that successful leaders do not habitually behave in similar ways. They may, in fact, act in a different way even if the situation presented is similar which would arguably come down to their personalities. Furthermore, different leadership traits may be required in different circumstances.
This Case Study is a perfect example of how different Leaders and their Management have direct implications on their organization, even though both the Companies discussed in the case study are in similar industries. The Companies Discussed in the Case Study is Virgin Atlantic and Ryanair, Sir Richard Branson Being the Leader and Founder for Virgin and Michael O’Leary for Ryan Air. This Essay would look at how different Leadership, Management and Motivation style and theories they can adopted for their respected companies. The second part of this essay covers how these theories have impacted their companies externally and internally.
Comparison and Contrasting Elements
Leadership Qualities, Management & Motivation.
There is no denying that both Sir Richard Branson and Michael O’Leary are leaders and face for their respective Companies. Both of them have Strong Personalities and have a huge appetite for media presence. Sir Richard Branson is a Leader who believes in