feasibility

Powerful Essays
CHAPTER 3
MARKET STUDY

Marketing is a system of business activities designed to plan, price, and promote and distribute want-satisfying goods and services to present and potential customers. It isconsidered as the lifeblood of every business transactions because it is a strategic way on how to cope up to the needs and wants of the costumers, finding opportunities regarding it,introduce and market the product, achieve customer’s loyalty and patronage. This aspect includes the following topics: demands, supply, demand and supply analysis, marketing mix, factors affecting the market and the SWOTanalysis. The objective of the proposed project is to delight the customers, not just by meetingtheir expectation but rather exceeding and going extra mile. Moreover, it’s about profitability.Marketing aspect serves as the basis of the financial section through the projected demand. There can be no discussion of profitability or of the other aspects of the study; if in the first place, there is no demand or market. Every business is practically aspiring for productivitybut practically in order to grow and last in the business world the first thing to take into consideration is the target market. Customers are the key factors of every business in order to achieve the objectives of the organizations. Identifying the market opportunities and selecting the right market are both important in putting up a business. Knowing the company customer’s demand and supplying them the right products at reasonable prices.

PRODUCT

Big Smile’sCaféis a house designed to offer a products likefrappe, hot beverages, milk teas, cupcakes, and other snacks like fries, nachos, and popcorn;a place to dream of as you try to escape the daily stresses of life and just a comfortable place to meet your friends or to read a book and magazines. The business also provides customers the ability to drive up and order their own choice of drink.
A frappe is a kind of frozen drink mixture frozen mush

You May Also Find These Documents Helpful

  • Powerful Essays

    Feasibility

    • 1092 Words
    • 5 Pages

    |Feasibility Studies | There are three areas of feasibility that must be examined before a final solution can be selected – ← Technical ← Economic ← Operational ← Legal A feasibility study should examine three main areas: • market issues • technical and organizational requirements • financial overview TECHINICAL FEASIBILITY…

    • 1092 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    feasibility

    • 831 Words
    • 4 Pages

    Feasibility study topics Common factors The acronym TELOS refers to the five areas of feasibility - Technical, Economic, Legal, Operational, and Scheduling. Technology and system feasibility The assessment is based on an outline design of system requirements, to determine whether the company has the technical expertise to handle completion of the project. When writing a feasibility report, the following should be taken to consideration: A brief description of the business to assess more possible…

    • 831 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Feasibility

    • 2934 Words
    • 12 Pages

    GLITCH Codes A Feasibility Study Submitted in Partial Fulfillment of The “Requirements” of Fundamentals of Research “GLITCH CODES” I. Description of Glitch Commerce The proposed website is Glitch Codes is "Governing League of Information Technology Challengers Codes". The researcher came up to create this website for the reason that more IT students of PUP San Juan Campus are failed to their major subjects, especially to their…

    • 2934 Words
    • 12 Pages
    Better Essays
  • Good Essays

    Feasibility

    • 517 Words
    • 3 Pages

    only. 3. Feasibility Analysis A. Schedule Feasibility i. Prepare a list of activities ii. Construct a Gantt Chart B. Operational Feasibility Discuss how will the proposed will be beneficial to the: i. organization or management ii. end-users C. Technical Feasibility i. Hardware ii. Software iii. Operating environments iv. Human resources (include skills) D. Economic Feasibility…

    • 517 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    feasibility

    • 9011 Words
    • 26 Pages

    Capitol University Corrales - Osmeña Ext., Cagayan de Oro City In Partial Fulfillment of the Subject Feasibility Study Submitted by: Brenely T. Solis Junryl L. Ybañez Anjhie Grace M. Valle Bryan Agustin B. Oculam Submitted to: Dr. Aldrich S. Palarca ACKNOWLEDGEMENT The researcher would indebted to so people who have suggested and shared their ideas to the conceptualization of this research. This Feasibility Study has been made possible by the guidance, supervision, cooperation and participation of the…

    • 9011 Words
    • 26 Pages
    Powerful Essays
  • Powerful Essays

    Feasibility

    • 8683 Words
    • 35 Pages

    MARKET STUDY INTRODUCTION Market Feasibility is essential and indispensible in every business establishments. It involves collecting and gathering information about a potential market that can be used in deciding how a product service should be designed, delivered, priced, marketed, how to extend the image of the business, who are the competitors, demand and analysis and who are the potential customers. Conducting market feasibility can provide a reality check on your idea as well as help define…

    • 8683 Words
    • 35 Pages
    Powerful Essays
  • Better Essays

    Feasibility

    • 8186 Words
    • 33 Pages

    A STUDY ON “CLICK-CYBERCAFE” (FEASIBILITY REPORT) Submitted in partial fulfillment of the requirement for the award of degree of BACHELOR OF BUSINESS ADMINISTRATION (BUSINESS ECONOMICS) BY RAJAT TRIPATHI BBA (BE) 4512/10 SAGR MAHESHWARI BBA (BE) 4513/10 JOBIN BOSCO BBA (BE) 4528/10 DEPT. OF MANAGEMENT B.I.T NOIDA CAMPUS B.I.T (Deemed university U/S of UCG Act 1956 Mesra, Ranchi, Jharkhand) Acknowledgement Gratefully acknowledgement to the following…

    • 8186 Words
    • 33 Pages
    Better Essays
  • Good Essays

    Feasibility

    • 6734 Words
    • 27 Pages

    CHAPTER 1: PROJECT SUMMARY 1.A. Name of Project The group chose the name “PICTOUR SAFARI” which stands for PICTURE, TOURISM and SAFARI primary because our business concept involves the taking of pictures of customers with background of famous tourist spots and with them holding wild as well as domesticated animals. The first word PICTOUR is derived from two words, PIC is from the word picture which means a visual representation of a thing or other term for photograph which will be the main…

    • 6734 Words
    • 27 Pages
    Good Essays
  • Powerful Essays

    feasibility

    • 2593 Words
    • 16 Pages

    Feasibility Study Gadgets Express Computer And Cellphone Repair Submitted To: Mr. Jacobino Diangson Submitted to: Daniel Christian G. Nonato CT22-C1 CHAPTER 1 Introduction Computer dealer and repair shop is best described as a store that sells computer and cellphones, repair computer and mobile phones to the small business person or personal user. And PC Express Computer Shop is most known computer store not only in all over the Philippines. And…

    • 2593 Words
    • 16 Pages
    Powerful Essays
  • Powerful Essays

    Feasibility

    • 2220 Words
    • 9 Pages

    Saint Paul University Quezon City Banana Fiber Clothing A Feasibility Study Presented to the Faculty of the Tourism Department Saint Paul University Quezon City In Partial Fulfilment of the Requirements for the Degree of Bachelor of Science in Tourism Management by: Besmonte, Armi Jen Sto. Domingo, Allen Marie Villarama, Katrina May April 2013 Introduction Background of the Study Bananas are known…

    • 2220 Words
    • 9 Pages
    Powerful Essays