Corporate Social Responsibility
Social Report is now essential for business
Introduction
The corporate social responsibility (CSR) reports are used in annual report of the company; expressing how caring they have been over the last financial and how they intend to continue to be in the future. One of the most significant corporate trends of the last decade is the rapid growth in activities associated to corporate social responsibility (CSR). According to Business for Social Responsibility (BSR), CSR is defined as “achieving commercial success in ways that honor ethical values and respect people, communities, and the natural environment” (Kong, 2012). Customers can understand the company through the social report. And the social report has lots of styles, like annual report, special report, and emergency report. The essay will introduce the social report of Tesco and Starbucks. Through the analysis of them, the essay will discuss the importance of social report to business.
Social report of Tesco
The CEO of Tesco Clarke said:” I'm determined that every Tesco store and every Tesco business is valued and trusted by local people because we do the right thing." (Corporate responsibility, 2013) From what he said, it can be seen that Tesco focus on the customers’ feeling to them.
In the social report of Tesco in 2013, it said that as a result of our business throughout Asia, Europe and North America, we have thousands of examples of how we relate to customers, suppliers, charities, non-government and government organizations and local community cooperation to fulfill our commitments. This review can't include all the content, but we hope it can show that we put the community we serve to our core work. It explains how we develop our corporate social responsibility strategies and management of our performance. It also analyzed some of the challenges we face as a global enterprise, and we are making for customers, the environment, employees and suppliers to change some of the important fields.
Introduction
The corporate social responsibility (CSR) reports are used in annual report of the company; expressing how caring they have been over the last financial and how they intend to continue to be in the future. One of the most significant corporate trends of the last decade is the rapid growth in activities associated to corporate social responsibility (CSR). According to Business for Social Responsibility (BSR), CSR is defined as “achieving commercial success in ways that honor ethical values and respect people, communities, and the natural environment” (Kong, 2012). Customers can understand the company through the social report. And the social report has lots of styles, like annual report, special report, and emergency report. The essay will introduce the social report of Tesco and Starbucks. Through the analysis of them, the essay will discuss the importance of social report to business.
Social report of Tesco
The CEO of Tesco Clarke said:” I'm determined that every Tesco store and every Tesco business is valued and trusted by local people because we do the right thing." (Corporate responsibility, 2013) From what he said, it can be seen that Tesco focus on the customers’ feeling to them.
In the social report of Tesco in 2013, it said that as a result of our business throughout Asia, Europe and North America, we have thousands of examples of how we relate to customers, suppliers, charities, non-government and government organizations and local community cooperation to fulfill our commitments. This review can't include all the content, but we hope it can show that we put the community we serve to our core work. It explains how we develop our corporate social responsibility strategies and management of our performance. It also analyzed some of the challenges we face as a global enterprise, and we are making for customers, the environment, employees and suppliers to change some of the important fields.