Business Communication Trends

Topics: Communication, Message, Graphic communication Pages: 3 (693 words) Published: January 1, 2011
Business Communication Trends
COMM 285

Business Communication Trends
As technology is moving forward, so is business communication. In the old days, letters to customers or clients were hand-written, face-to-face meetings were held and telephone conversations took place. Business communication in today’s society is very different. The influence that technology has on business communication is unquestionable. This paper will explain business communication, business communication roles in day to day work activities, business communication trends in the workplace, and message types that results from business communications. Business communication is communication used to create partnerships and to encourage ideas, services, and organization within a business. Forms of business communication include social-networking tools, e-mails, telepresence, personal digital assistants (PDAs), wikis and portable media players. These communication methods are used to communicate with customers, clients, and associates. Electronic tools are modernizing business communication. Devices and software programs are entering the business market to assist companies in being productive and keeping a competitive edge. Conversely, some companies think that using electronic communication devices requires money, training, and time. “Acquiring new technology and helping workers master it entails an enormous capital investment," Locker & Kienzler (2008). With new technology, many businesses have to train associates how to use the devices and software programs. Training associates may be time-consuming and require capital invested upfront because the business must purchase or lease the device and ensure that all associates have been properly trained. If the associates are not properly trained, productivity will be delayed, customer satisfaction will decrease, and the devices or software may be damaged. Business communications play an important role in a...
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