Zipcar Casestudy Essays and Term Papers

  • Zipcar

    The Computerworld Honors Program case study ORGANIZATION: Zipcar LOCATION: Cambridge, Massachusetts, United States YEAR: 2006 STATUS: Laureate CATEGORY: Transportation NOMINATING COMPANY: Cingular Wireless PROJECT NAME: Car Sharing Summary Zipcar’s project is to create an alternative to car...

      4429 Words | 8 Pages  

  • Zipcar

    Introduction Zipcar is a car-sharing organization that offers motor vehicle services to its members. This organization was started in January 2000 by Robin Chase and Antje Danielson. The current Chief Executive officer and Chairman of Zipcar is Scott Griffiths. The company has its headquarters...

      2995 Words | 8 Pages  

  • Zipcar

    Zipcar is in its early stage of development having created and tested the basic service and associated technology pertaining to car sharing and has also acquired customers. Chase has developed an aggressive growth model to create a profitable firm, however, there are certain key issues that need to be...

      1306 Words | 4 Pages  

  • Zipcar

    Introduction In 2000, Inspired by car-sharing concept in Europe, Chase and Danielson started Zipcar to pursue the opportunity of car sharing in U.S. market. By mid-October of 2000, Zipcar had enlisted nearly 250 members with 19 vehicles located throughout Boston. I will evaluate this potential venture...

      659 Words | 4 Pages  

  • Zipcar

    Porter’s five forces applied to Zipcar Threat of new entrants: Potential new entrants include existing car rental firms, companies that currently supply cars to car-sharing businesses (such as Volkswagen), and new start-up car-sharing ventures. As Zipcar is operating in only Boston, there are opportunities...

      1546 Words | 5 Pages  

  • Zipcar

    Zipcar Executive Action Summary Zipcar has a challenge beyond profitability. It needs to innovate in two ways: technology wise, and consumer service wise. As of September 2000 Zipcar has managed to start operations and gain subscribers in a constantly increasing rate. However we will analyze some...

      770 Words | 3 Pages  

  • Zipcar

    Zipcar: “It’s Not about Cars – It’s about Urban Life” Zipcar’s service is the benefit of having a car, without actually owning one yourself. Zipcar first started out with the focus on the green-minded customers using promotional pitches such as “We <3 Earth.” It wasn’t long before CEO Scott Griffith...

      1120 Words | 4 Pages  

  • Zipcar

    FRANCES X. FREI Zipcar: Influencing Customer Behavior Do No In Brookline Sal Fishman glanced nervously at his Iron Man-branded “expedition” watch as 3:30 pm approached. He was confident that the watch had helped him communicate vitality and focus during his two-hour interview with representatives...

      2337 Words | 12 Pages  

  • Zipcar

    Business model of Zipcar and its evolution from December 1999 to May 2000 The conceptual business model for Zipcar can be briefly summarized as offering a flexible car sharing service for urban residents. Whereas this describes the nature of the business and the target market, Zipcar's revenue model...

      660 Words | 2 Pages  

  • Zipcar

    The Zipcar business has been growing continuously. With Zipcar merging with Flexcar, it has become a leading car-sharing provider, while enhancing its experience in the market and providing more convenient access to customers. 

As mentioned previously, late return of cars has been a major problem for...

      297 Words | 1 Pages  

  • Zipcar

    Zipcar, the fourth car-sharing organization in North America, was found by Robin Chase and Antje in January 2000. Zipcar provided short-term, on-demand use of private cars to their members who can use the car without the hassle factors of rental cars. By October 2000, the company had 19 vehicles, almost...

      408 Words | 1 Pages  

  • Zipcar

    Zipcar 1Brief Introduction Zipcar, different from traditional rental car business, is a more cost- effective substitute to car ownership. Zipcar provides more than 30 models of self-service vehicles to residents and businesses looking for smart, simple and convenient solutions to their urban and campus...

      1057 Words | 5 Pages  

  • Zipcar

    Car-sharing & Zipcar Back in 2000, in lieu of overcrowding in the US car rental market, Zipcar implemented a blue ocean strategy and established its car-sharing business as the dominant alternative to car ownership. Compared to car rentals firms that charge users on a per day basis, Zipcar offers users...

      2839 Words | 7 Pages  

  • Zipcar

    Luis Carlos Jauregui Arrieta (May 31st, 2013)! How would you assess the overall validity of the Zipcar business idea? To asses the overall validity of the business idea, an analysis of the Zipcar case was conducted. The opportunity, the team involved in the venturing, their high potential and the...

      605 Words | 2 Pages  

  • casestudy

    DOMAINS AND TAXONOMY OF INSTRUCTIONAL OBJECTIVES A. COGNITIVE DOMAIN – refers to mental or thought complexity LEVEL DESCRIPTION BEHAVIORAL TERMS EXAMPLE OF OBJECTIVES KNOWLEGDE Recalling and remembering previously learned material including specifics facts, evens, persons, dates, methods, procedures...

      659 Words | 5 Pages  

  • Zipcar

    The Zipcar idea was brought to the US by Antje Danielson. Antje had recently traveled to Germany where she saw the car sharing concept in action. She felt this same idea could be adopted in urban areas of the US. Robin Chase would be Antje's business partner who would ultimately bring her idea to...

      562 Words | 2 Pages  

  • Zipcar

    Case Study Analysis: Zipcar    1 Main Players  Summary  Who: Zipcar What: Will the rush of media exposure prove to be too much of a hindrance and have an effect on Guari Nanda’s options for positioning Clocky prior to being manufactured and introduced to market? Where: Boston  When: 2000  ...

      1105 Words | 3 Pages  

  • Casestudy

    1. Project Title: 2. Executive Summary 3. Limitations 4. Literature Review 5. Brand: (eg PTCL, Nestle, Ufone, Samsung, Zara, Sunsilk, Pantene ...) 5.1 Brand Introduction: (launching in Pakistan and for international brands just the company overview that do not exist in Pakistan) A brief timeline...

      619 Words | 3 Pages  

  • casestudy

    CHAPTER 8 : CONTROLLING Controlling - is the last basic function of the manager. - as a systematic effort to set performance standards with planning objectives. - to design information feedback system - to compare actual performance with those predetermined standards. - the process of assuring...

      719 Words | 3 Pages  

  • Casestudy

    Assignment #1: "IT Doesn't Matter" by Nicholas Carr Nicholas Carr wrote an article entitled IT Doesn't Matter at first; it reads controversial and needs full of interpretations for the readers. As we read the entire story, the author might have a different interpretation of IT and probably points...

      995 Words | 3 Pages