The company that stood out the most among those listed was Zappos. Having some personal experience with this company‚ it seemed to be the best choice for me. After using Zappos on several occasions for purchases‚ this assignment would allow me to further research it and get an even greater understanding of the company’s culture‚ its climate and what it stands for. At Zappos‚ their belief is “If you get the culture right‚ most of the other stuff – like great customer service‚ or building a great
Premium Customer Customer service Sociology
Zappos was founded by Nick Swinmurn in 1999. The initial inspiration came when he couldn’t find a pair of brownAirwalks at his local mall.[6] That same year‚ Swinmurn approached Tony Hsieh and Alfred Lin with the idea of selling shoes online.[8] Hsieh was initially skeptical‚ and almost deleted Swinmurn’s voice mail.[9] After Swinmurn mentioned that "footwear in the US is a 40 billion dollar market and 5% of that is already being sold by paper mail order catalogs‚" Hsieh and Lin decided to invest
Premium Revenue Sales Investment
Contents Question 1: What are Zappos’ supply chain related core competencies and sources of competitive advantage? How sustainable are they? What role does corporate culture play in these questions? Zappos consider themselves “a service company that happens to sell shoes”. The main core competency of the company is its customer service. Hsieh considered customer service to be one of the most important aspects of the business. If a business has excellent customer service‚ then customers
Premium Customer service Customer Sales
“Zappos” Zappos Zappos was founded by Nick Swinmurn in 1999. The initial inspiration came when he couldn’t find a pair of brown Airwalks at his local mall. That same year‚ Swinmurn approached Tony Hsieh and Alfred Lin with the idea of selling shoes online. The company was officially launched in June 1999‚ under the original domain name "ShoeSite.com. A few months after their launch‚ the company ’s name was changed from ShoeSite to Zappos so as not to
Premium Inditex Tony Hsieh Sales
performance results. (p.117) The Zappos article is a perfect example of this type of structure. Zappos has an informal structure organizational structure. The structure follows a different method. The informal structure identifies key positions of management within the organization. Zappos has developed an organizational culture that creates a positive‚ fun working environment. Strong cultures lie Zappos emphasize teamwork‚ allow risk taking‚ encourage innovation and make the people of the team top priority
Premium Management Ten Commandments
Science Degree. While Tony was attending school he also worked at a pizza parlor where he managed and sold pizza to students in his dorm. Tony Hsieh who is now the CEO of Zappos‚ helped out the online shoe and clothing company grow to more than one billion in gross merchandise sales over a period of ten years. Amazon.com bought Zappos in a deal in the fall of 2009 and it valued over one billion dollars. Objective 2: Analyze the CEO’s leadership style and philosophy‚ and how the CEO’s leadership
Premium Decision making Leadership
Culture 1) Identification of the Problem -Zappos wants to grow as a company faster than their current rate. Zappos expanded into the clothing portion of the online retail market‚ as well as diversifying into other business‚ but are not satisfied with the rate of growth. Hsieh and Lin must decide whether or not to recommend a merger proposed by Amazon to their board of directors. 2) Identification of the Causes of the Problem -One major cause of Zappos’ lack of rapid growth is a lack of capital
Premium Customer service Stock Operating expense
the latest shoe styles‚ brands and colors. Over the past decade‚ Zappos has evolved to become one of the leading online clothing retailers centered on providing superior customer service. 1. Why was Zappos so successful in its first 10 years from 1999-2009? What evidence is presented in the case of the company’s success? What general‚ highlevel strategies can you identify that lead to their success? Since it’s inception‚ Zappos has grown from a shoe-only retailer to grossing over $1 billion in
Premium Customer service Marketing
color. Swinmurn translated his unpleasant shopping experience into new business expressly designed to meet the demanding needs of serious shoppers. As a result of his entrepreneurial zeal and his shrewd exploitation of the tools of e-commerce‚ Zappos grew from its start in 1999 to over $1 billion in gross annual sales by 2008‚ and was such a success that Amazon.com decided to acquired the firm for $ 1.2 billion in 2009. In 1999‚ the U.S. shoes industry was estimated to be a $40 billion market
Premium Customer Electronic commerce Strategic management
Examine the reasons that led Oracle‚ one of the world’s leading software companies‚ acquire PeopleSoft. There are several reasons that made Oracle to acquire PeopleSoft. First‚ Oracle wanted to acquire PeopleSoft so that they can become stronger in developing the products that the company had difficulties developing. It was already evident that PeopleSoft was already developing some products that had not match within the software market. For example‚ PeopleSoft had advanced customer relationship
Premium Oracle Corporation Takeover Mergers and acquisitions