company is able to reach the target market and access all the market desired‚ without the logistics issues‚ costs‚ and decreasing the trade risks. The disadvantage of using distributors is that Chocoberry may not know who is buying the healthy chocolate bar; consequently it cannot establish relationship with them. Another risk of using distributors is that the product might be advertised and priced in a way that is not advantageous for Chocoberry‚ causing reaching the wrong target market and losing market
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* Coaching * Challenges * Key Players * Vocational training * Drivers and opportunities * Key Players Role of Advertisement * Major media Vehicle * Media Planning Process * Revenue spend in various segment * Challenges Faced (Client Vs Company) Reference Sources Indian Education Sector Overview At INR 4000bn‚ yearly educations spend in India is larger than that of the US at comparable prices. Estimated revenue CAGR of private entrepreneurs
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Buston and Wight in 2010 conducted a qualitative study (in-depth interviews) to better comprehend what motivates incarcerated male young offenders to seek STIs testing and why others have not been tested. The independent variables included characteristics of the interviewees (e.g.‚ age‚ sex education‚ sexual partner history‚ contraceptive use‚ testing for STIs‚ residential care‚ religious background‚ and education level). The dependent variable was STI testing behaviors. The sample included 40
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Target Marketing Target marketing is one of the best ways to appeal to the wants and needs of a certain group of people. Most marketers know the popular principle “20 percent of buyers consume 80 percent of product volume." However‚ the really hard part is to find that 20 percent of buyers that are willing to buy our products and market to them specifically. What makes it hard to find the right target market is the fact that there are many market segments out there. There are demographic segments
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Ingmar Bergman’s film‚ Persona‚ allows for a plethora of interpretations‚ none of which can really be said to be correct. The film is overflowing with symbolism just within the credit sequence that is later repeated throughout the movie. Within the structure‚ the elements continue being related to each other. It is easy to become disoriented in flash backs‚ dream sequences‚ and personality confusion that characterizes the action of the film. This makes it hard to create a clear picture
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Data-collection in Qualitative Research This Chapter is about methods and techniques in data-collection during a qualitative research. We mentioned earlier that qualitative research is eclectic. That is‚ the choice of techniques is dependent on the needs of the research. Although this should be true for almost all social research‚ it is particularly so with qualitative research in that the appropriate method or techniques is often identified and adopted during the research. Qualitative research is also
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categories of research methodologies‚ the quantitative and the qualitative‚ and they both are used to answer research questions but in different ways. The main distinctions between these approaches lie in foundational premises related to how human beings understand the nature of the world in a better way (Willis‚ 2007). The selection of the approach to be used will depend on the research problem to be analyzed.
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(2014) define a qualitative research interview as “a scientific research process based on verbal communication aimed at gathering information in relation to a specific aim”. Qualitative research interviews allow for the collection of data on an individual’s thoughts‚ perceptions‚ feelings‚ sensations and attitudes on their disease and its treatment (Brédart et al.‚ 2014). Although the topic in the qualitative interview is controlled by the interviewer and the questions
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PART ONE Introduction to Qualitative Research CHAPTER 1 The Nature of Qualitative Research: Development and Perspectives This chapter is an attempt to trace the background of qualitative research‚ its development and its main features. It also focuses on some epistemological and methodological issues. The aim is to put the more pragmatic and practical sections in the book into a theoretical and methodological context. Qualitative research is a form of social inquiry that focuses
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Qualitative Methods And analysis * . Quantitative research is used widely in social sciences such as sociology‚ anthropology‚ and political science. Research in mathematical sciences such as physics is also ’quantitative’ by definition‚ though this use of the term differs in context. In the social sciences‚ the term relates to empirical methods‚ originating in both philosophical positivism and the history of statistics‚ which contrast qualitative research methods. Qualitative
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