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    Human Resource Management Institute (HRMI) Edexcel BTEC HND in Business – HRM – Batch 3/E 1/S Unit No/Title: Unit 7:/ Business Strategy Unit Code: A/601/0796 Assignment No: 1 / 1 Assignment Title: Development of a Business Strategy Grading Opportunities Available |Outcomes/ Grade Descriptors | |………………………………………………………….. |

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    ) • Porter‚ M.E. (1996). What is Strategy? Harvard Business Review‚ 74 (6). In HBR’s 10 Must Reads on Strategy. (Custom Textbook (2012)‚ Managing Strategy in the Global Marketplace. Chapter 21.) • Stegmann‚ J (2009) Critical Thinking in Strategic Management: A Conceptual Guide to AMBA 670 Managing Strategy in the Global Marketplace (in Course Content) (Skim and then continue to use as a reference throughout the course) • Custom Textbook (2012)‚ Managing Strategy in the Global Marketplace. Introduction

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    Approaches to the strategic management of people There are a number of models of SHRM and in this unit we will look at three: • The best practice view. • The best fit view. • The resource­based approach. The best practice view This view starts from the premise that a single set or ‘bundle’ of HR policies and practices will lead to better organisational performance‚ sustained over a lengthy period‚ whatever the prevailing business circumstances. What are these so­called best

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    Bachelor of Business (Hons) in Management CW_BRLMB_B_Y4 Higher Diploma in Business in Management CW_BRLBM_H_Y5 Higher Diploma in Business SCM CW_BRSCM_H_Y5 Higher Diploma Fund Accounting & Risk Analysis CW_BRARA_H_Y4 Module Title Strategic Management Module Code MGMT H4R04‚ MGMT H5R14‚ MGMT H5R01‚ ACCT H4R11 Assignment Number 1 Assignment Type Take home assignment Weighting 30% Submission date Thursday 24th October All script assignments must be submitted

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    chapter 1    Fundamentals of Strategic Management 1 chapter 1 Fundamentals of Strategic Management W hat do Circuit City‚ Washington Mutual‚ Saab‚ Blockbuster‚ and Borders have in common? All of these recognized companies filed for bankruptcy during the past several years. While the situation surrounding each firm is different‚ all of them failed to meet various strategic challenges. Put another way‚ organizations typically do not succeed or fail randomly. Some plan‚ prepare‚ and

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    NasionalCollege of Business Management and Accounting | | Course OutlineStrategic ManagementMGMB333/314 Special Semester‚ Academic Year 2012/2013 | Rusnita Bt Alimun (Quality Unit‚ Lobby Wisma/Tel: 09-455 3133/ Fax: 09- 455 2002)rusnita@uniten.edu.myDr.Mohd Zainal Munshid Bin Harun(AB-2-37/Tel: 09-455 2047)zainal@uniten.edu.my | | | * * Subject Synopsis While the successful day-to-day operation of a business demands sound human resource‚ financial‚ and information management practices‚ the

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    very good price. 2. How did Zara ’s business strategy allow the company to respond to the opportunities andthreats in the external environment? To answer this‚ you may need to first chooseappropriate set of international competitors listed in the case and think about Zara ’srelative "operating economics."We use the Business Strategy Diamond model to give an image of Zara ’s opportunities and threats in the external environment. This model will helps us to exam Zara ’s strategy with regard to competitors

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    CASE – 1 MANAGING HINDUSTAN UNILEVER STRATEGICALLY Unilever is one of the world’s oldest multinational companies. Its origin goes back to the 19th century when a group of companies operating independently‚ produced soaps and margarine. In 1930‚ the companies merged to form Unilever that diversified into food products in 1940s. Through the next five decades‚ it emerged as a major fast-moving consumer goods (FMCG) multinational operating in several businesses. In 2004‚ the Unilever 2010 strategic

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    4 MANAGEMENT DECISION 32‚2 Has today’s dominant marketing mix paradigm become a strait-jacket? A relationship building and management approach may be the answer. From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing Christian Grönroos Management Decision‚ Vol. 32 No. 2‚ 1994‚ pp. 4-20 © MCB University Press Limited‚ 0025-1747 The marketing mix management paradigm has dominated marketing thought‚ research and practice since it was introduced

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    Case Study: Hindustan Lever Limited Overview Hindustan Lever Limited (HLL)‚ a leader in the fast-moving consumer goods business‚ is among the top five exporters in India.15 HLL’s distribution network‚ with more than 3‚400 distributors and 16 million outlets‚ markets more than a thousand products manufactured in more than a hundred plants across India. The company’s HIV and AIDS program‚ initiated in 2002‚ focuses on protecting the health of its skilled young workforce. Its factories have HIV and

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