BTEC National Business Studies - Unit 9 Creative Product Promotion In this task explain the reasons behind the choice of media in a successful promotional campaign The target audience (target market – who is the product or service aimed at) * How to reach the target audience When advertising agencies work with their client companies‚ they use a number of criteria to decide which media to use. These include: * Promotional objectives of campaign * Cost of medium such as T.V. advertising
Premium
Assignment brief – QCF BTEC Assignment front sheet Qualification Unit number and title BTEC LEVEL 3 NATIONAL DIPLOMA / EXTENDED DIPLOMA HEALTH & SOCIAL CARE UNIT 21 NUTRITION FOR HEALTH and SOCIAL CARE Learner name Assessor name ANN WALSHE Date issued Hand in deadline Submitted on October/ November 2014 Group A 29th Jan. 2015 Year 1 Group B 27th Jan. 2015 Year 1 Group A 11th May 2015 Year 2 Group B 11th May 2015 Year 2 Assignment title NUTRITION FOR HEALTH and SOCIAL CARE In this assessment
Free Nutrition
Chapter 4 accounting for merchandising BUSINESSES Problems P4–1 1. AQUA CO. Income Statement For the Year Ended June 30‚ 20Y8 Revenue from sales: Sales $ 3‚625‚000 Less: Sales returns and allowances $ 37‚800 Sales discounts 20‚200 58‚000 Net sales $ 3‚567‚000 Cost of merchandise sold 2‚175‚000 Gross profit $ 1‚392‚000 Operating expenses: Selling expenses: Sales salaries expense $ 388‚800 Advertising expense 45‚900 Depreciation expense—store equipment 8‚300
Premium Revenue Generally Accepted Accounting Principles Marketing
P3 Market Research is the process of gathering‚ analysing and interpreting information about a market. You can be talking about a product or service to be offered for sale in that specific market and about the past‚ present and potential customers for the product or service. Market Research Includes: • Primary Research • Secondary Research • Quantitative Research • Qualitative Research • Uses of Market Research • Limitation of Market Research Primary research: This is where there is
Premium Research Quantitative research Scientific method
Introduction For this task I was asked to describe how these three factors; political‚ legal‚ social factors impact on my two chosen organisation which are Tesco and Wal-Mart impact on their activities‚ also its stakeholders. Political factor Tax Tax is an important political factor which is compulsory for everyone to pay including my two chosen organisation. The government takes tax out of my chosen organisation profit they make at the end of the month‚ this impacts them in a negative way as that
Premium Economics Tax Macroeconomics
Marketing planning is the plan that helps meeting goals and objectives within the plan of action‚ trying new things also evaluating the performance against marketing targets The marketing planning process includes… A pestle audit A swot analysis Setting smart objectives Determining strategy and tactics Evaluating the effectiveness of marketing activity Marketing planning process model -PESTLE and SWOT Pestle stands for political‚ economic‚ social technological‚ legal and
Premium Marketing Management Strategic management
There are many ways that a business can motivate an employee. For a business like Campion the employees are teachers‚ site team and the headmaster. The headmaster runs the school and he is in charge of the teachers who need to be motivated in order to reach objectives. The school can be said to be a business in some ways. The headmaster would be the owner and the teachers etc. are the employees. The headmaster motivates the teachers in many ways and below we have three different perspectives of
Premium Motivation
Product Topshop benefits from personalisation of products as it helps the business recognise meeting the customer needs better because a customer can specifically make the product by itself online. This means that the business can attain greater customer satisfaction as well as ensure customers remain loyal. Personalisation can also create a better way of communicating and keeping a good relationship with the customer so they can revisit the website more frequently. Topshop are able to personalise
Premium Customer service Marketing Customer
Minutes DATE: 19.10.2012 TIME: 10.00 to 10:30 LOCATION: room PARTICIPANTS: ABSENT TEAM MEMBERS: TOPIC WE SPOKE ABOUT: Our snack festival‚ prices on goods‚ location and what goods to sell. Also we talked about our individual roles such as‚ who is in charge of the money collection‚ who is selling and who is doing the advertising for our team. DECISIONS WE MADE: to do a festival on Wednesday from 10.30 till 11.00. We decided to sell outside the canteen by using a table and we decided
Premium Price Coca-Cola Sales
How would you overcome barriers in communication and interpersonal skills? Communication Preferences If you are speaking to someone that isn’t familiar with the language you are using‚ it can make it harder for them to receive and understand the message that was sent. This can easily be avoided as you or other staff can either familiarise themselves with the languages they use or using someone else’s skills to get the message across (using a translator or an interpreter). However these can be expensive
Free Communication Message Nonverbal communication