explain. - Culture * SRC concept link to 4Ps * Religion‚ value‚ language‚ political‚ education (determinants) * Strategy – Standardization (ethnocentric) Explain the main arguments for and against the customization of the marketing communication campaign in overseas markets. Use examples. - Marcomm * Exchange rate problem * Inflation problem * PLC Compare and contrast the Market entry strategies – Join ventures and strategic alliances (can change to other factors) and discuss
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Types of Business Organisation GCSE Business Studies tutor2u™ Revision Presentations 2004 Introduction A business is always owned by someone. This can just be one person‚ or thousands. So a business can have a number of different types of ownership depending on the aims and objectives of the owners. Most businesses aim to make profit for their owners. Profits may not be the major objective‚ but in order to survive a business will need make a profit in the long term. Some organisations however
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However‚ different people have different tastes and viewpoints to make different types of friends. In a questionnaire answered from” World of Reading 3” by Eileen K. Blau‚ people identified the qualities of making friends and the most important is a friend keeping confidences. A sense of humor followed closely. Good conversationalist is the less valued quality. In general‚ throughout our lives we come across many types of friends: convenience friends‚ friend’s of friends‚ online friends and close
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TYPES OF SOCIETIES Sociologist Gerhard Lenski (1924–) defined societies in terms of their technological sophistication. As a society advances‚ so does its use of technology. Societies with rudimentary technology depend on the fluctuations of their environment‚ while industrialized societies have more control over the impact of their surroundings and thus develop different cultural features. This distinction is so important that sociologists generally classify societies along a spectrum of their
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Types of letters. 1. Letters of inquiry. 2. Letters of reservation. 3. Letters of appointment. 4. Letters of invitation. 5. Letters of appreciation. 6. Letters of congratulation and good wishes. 7. Letters of condolence and sympathy. 8. Letters of introduction. 9. Letters of resignation.10. Letters of reference. 11. Letters of recommendation. 12. Longer letters of inquiry. 13. Answer to inquiries. 5 forms of indention 1. Indented style 2. Block style 3. Semi block style
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Types of Variables Binary variable Obsevations (i.e.‚ dependent variables) that occur in one of two possible states‚ often labelled zero and one. E.g.‚ “improved/not improved” and “completed task/failed to complete task.” Categorical Variable Usually an independent or predictor variable that contains values indicating membership in one of several possible categories. E.g.‚ gender (male or female)‚ marital status (married‚ single‚ divorced‚ widowed). The categories are often assigned numerical
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Discussion Question 1. What are the basic goals of marketing? Are these goals relevant to global marketing? Answer: The basic goals of marketing are focusing the resources and objective of an organization on environmental opportunities and needs in order to satisfy customer wants and needs by offering the product and services. These goals are relevant to global marketing in every part of the world because every country have its needs and wants and managers need the goals as a guidelines to pursue
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Communication People communicate for different reasons‚ making communication vital and a major key of everyday life. Specially in a health and care setting where a lot of communication takes place as many different kinds of conversations occur‚ as well as a variety of meetings‚ activities ‚ treatment sessions and consultations with medical and other practitioners to ensure the service users we look after are provided with the care they require. In my daily role as a support worker‚ i have
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Summary 6 2 Introduction To Recent Trends In Global Trade 8 3 Expansion in Global Trade 9 4 Trends During The Financial Crisis & The Post Crisis 10 5 Merchandise Trade 11-12 6 Trade Between High‚ Low And Middle Income Economies 13 7 Rising Importance Of Developing Countries 14 8 Trade In Services 14-15 9 Terms Of Trade of Developing & Transition Economies 16 10 Trends In Trade Balances 17 11 Changing Patterns Of Global Trade 18-23 12 Conclusion 24 13 Bibliography
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1.1 INTRODUCTION Industrial has revolution led to the emergence of large scale business organizations. These organization require big investments and the risk involved is very high. Limited resources and unlimited liability of partners are two important limitations of partnerships of partnerships in undertaking big business. Joint Stock Company form of business organization has become extremely popular as it provides a solution to (2) overcome the limitations of partnership business. The Multinational
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