London Metropolitan University Turkish Airlines Marketing Plan (Portfolio) Summer/Winter 2010/11 UK By Nikola Georgiev Student ID: 07059973 CA3002C Aviation Commercial Planning and Marketing Tutor: Nicholas Coleman London Metropolitan University Table of Contents: 1. Introduction 2. Business Strategy 2.1. Airline Overview 2.2. Existing Market 2.3. Competitors Overview and Situation analysis 2.4. The Competitors 2.4.1. British Airways 2.4.2. Pegasus Airlines 2.4.3. Easyjet 2.4
Premium Marketing
Turkish Market Growth 60 (’000‚000) Annual GDP Growth Forecast (2010-2030) Asia Pacific Africa 52 44 44 51 Domestic (*) CAGR 28.75% International CAGR 9.88% 4‚7% 4‚4% 4‚2% 50 40 Latin America M.East 35 30 32 2003 2004 2005 2006 2007 2008 2009 2010 Source: General Directorate of State Airports Authority (DHMI). (*)Some pax counted double by DHMI 9 14 10 27 20 36 30 25 38 41 4‚1% 3‚4% 3‚3% 2‚7% 2‚0% 32 CIS World North America
Premium Turkish Airlines Revenue Star Alliance
Turkish Airline Industry Overview June 12‚ 2011·by AC· in Aviation. · Today‚ I would like to provide brief information regarding the marketing and survival strategies of the airline industry‚ both locally and internationally. I should probably stress that the airline industry is too global to be considered as only domestically so a marketing analysis ignoring the international market situations would be off balance and superficial. The airline industry in Turkey was first constructed as a monopolistic
Premium Airline Avianca Low-cost carrier
Turkish Airlines compared to a Competitor The report compares International Consolidated Airlines Group S.A is to Turkish Airlines because they both operate in the same industry: air transportation of passengers. They both serve similar geographic segments: Europe and US‚ 38% of International Consolidated came from other areas and 44% of Turkish Airline’s income comes from other geographic areas. Furthermore‚ taken from the 2012 financial statements‚ the total equity for both companies is similar
Premium Generally Accepted Accounting Principles Financial ratios Financial ratio
American Revolution or War for Independence? The United states gaining Independence against Britain is one of the most important events in American history. What many people call a revolution‚ others just call a war on independence. This an argument many have today when comparing the American war to other revolutions for example; The French Revolution and the Haitian Revolution. When analyzing whether it is a revolution it is important to form a definition of what exactly makes a war a revolution and
Premium Social class United States Working class
INFORMATION FOR AUTHORS (JANUARY 2012) The Turkish Journal of Chemistry accepts original articles and letters to the Editor in various fields of research in chemistry and chemical engineering. Submissions from contributors of all nationalities are welcome. The Editor may invite reviews covering recent developments in particular fields of interest. Manuscripts can only be submitted through our on-line system http://journals.tubitak.gov.tr/chemistry/ Manuscripts must be written in Word format‚ double-spaced
Premium Typography Microsoft Word
War of Independence 1857 In 1857 British faced a serious challenge to their rule in India. This war is called war of Independence. There are many causes for this war which are: Political As British extended their control they introduced many ways of grabbing land like the use of Doctrine of Lapse was introduced by Lord Dalhousie was very unpopular. The mistreatment of Mughal Emperor was also another cause and when Lord Dalhousie moved the capital from Delhi. It angered many people. English was
Premium Indian Rebellion of 1857 British Empire
thing as the American War for Independence‚ starting in 1775 with the battle of Lexington and ending in 1783 with the treaty of Paris. This popular misconception has lead to the most important has lead to the real revolution being forgotten‚ the change in the way countries are governed and the ideas that lead to it. With the end of the French and Indian wars‚ the first worldwide war‚ the British found themselves with a huge national debt. The only reason they won the war was that their treasury
Premium American Revolution United States Declaration of Independence American Revolutionary War
the Latin American wars were vicious and were sparked by ideas of independence. Thanks to Napoleon’s invasion of Spain‚ the rebels in Latin America had the perfect excuse to declare their independence. However‚ even though the independence movements happened at a relatively close time from one another‚ they were not necessarily link together‚ since they have their own heroes and history. We can separate the Latin American wars into three fronts: Mexican independence‚ independence in South America‚
Premium United States Venezuela Latin America
The Causes of American War of Independence The American Revolutionary War (1775–1783)‚ also known as the American War of Independence‚ was a conflict that erupted between Great Britain and revolutionaries within thirteen British colonies‚ who declared their independence as the United States of America in 1776. The war was the culmination of the American Revolution‚ a colonial struggle against political and economic policies of the British Empire. The war eventually widened far beyond British North
Premium American Revolutionary War