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    Advantages and disadvantages of a Web Presence The World Wide Web is a World Wide Market. It is a new way of selling. More and more customers expect to find your product news and specifications on the web. But even on the Net‚ you have to advertise your product. Using Internet as a media to advertise your product is different from traditional media. Through Internet companies can be present all over the world. Using the web as an advertising tool is the cheapest way to be discovered at every time

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    Kai Jiang Case – HBS: Fiat -- Tata Case questions: 1 What is Fiat’s current situation in India? Fiat is an Italian automobile manufacturer based in Turin. Fiat India in Indian car market is facing the dilemma of poor sales. It had a very small market share in India comparing to other existing automobile competitors. There was a good and long relationship with Tata Motors in Indian so Fiat and Tata were going to have a joint venture (JV) to manufacture passenger cars‚ engines and transmissions for

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    Leadership and Group

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    What is the Cognitive Resource Theory? A theory of leadership that states that the level of stress in a situation is what impacts whether a leader’s intelligence or experience will be more effective What is the Leader-member exhange (LMX) theory? Small ingroup of individuals - because of time pressures‚ leaders establish a special relationship with a small group of their followers. These individuals make up the ingroup—they are trusted‚ get a disproportionate amount of the leader’s attention

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    Group Incentives

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    to decide what kind of remuneration they have to use in order to motivate their subordinates to work harder‚ smarter or faster. As in my case I’m willing to work faster or harder if I know there is something I can gain with my behaviour and these thoughts almost everyone has. As their decision should be wise and fact based they need to know how the incentives they will use influence the motivation of the employees and when to use them. Mangers can decide whether to use individual or group incentives

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    Student and Group

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    PROCESS Group is part of our lives. Everywhere we will hear about group whether outside or in college. Group means some number of people involved in the interaction among themselves or in a series of meetings and meetings in which each member makes certain views or perceptions of one another. Group activity involves‚ providing information and messages‚ share information and messages‚ and provide feedback. In the group work‚ there are some advantages that we have among them

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    Consumer Groups

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    Consumer Groups: Generation X Integrated Marketing Communications October 30‚ 2012. Not too old‚ Nor too young Consumer groups has always been an important issue in the understanding of consumer behavior. Studies of these Groups go from demographics to psychographics analyzing their attitudes‚ feelings‚ their ways of thinking and behavior about products‚ marketing of a brand‚ etc. So far we have a wide variety of consumer groups and

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    The Revere Group

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    Miller‚ and The Revere Group Michael Parks and Todd Miller observed that the business goals of forward-thinking en¬terprises weren’t being met by the conventional approaches of the traditional‚ much larger consulting firms. So in 1992‚ they founded The Revere Group to meet this need. Revere’s vision since its inception has remained steadfast—to build an organization that clients rely upon as their trusted advisor. This vision of both Parks and Miller was implemented through a refined approach to

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    Working in Groups

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    tacit sense of agreed standards‚ values and common identity” (Schein‚ 1965). This has left many academics to analyse the benefits of working within a group‚ and how these compare to the disadvantages. Working in groups has become increasingly popular with academics and organisations due to the excessive advantages which are obtainable. Groups who set their mind on one specific goal can draw on each other’s knowledge‚ perspectives and experiences which increase the quality of innovation. There

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    BMW Group

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    Corporate Research Paper – BMW Group Introduction Bayersiche Motoren Werke Group (BMW Group) is a German company whose operations are “focused on the premium segments of the international automobile markets (BMW Group)”. BMW Group was founded in 1916 and established its main plant and headquarters in Munich‚ Germany just after World War I in 1922. Those facilities exist as BMW’s headquarters and flagship plant to this day (BMW Group). BMW Group coordinates its activities in more than 150 countries

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    Executive Summary Tata Motors‚ the General Electric of India is a conglomerate with a commanding presence in a vast industries across India and globally. In January 2008‚ Tata introduced to the Indian public it’s ultra cheap car “Nano”. The expected retail price for the Nano was expected to be as little as USD2‚500 and would cater for the fast growing middle class segment of the Indian population. Tata Motors was set to change the face of the automobile industry in India. This was however met with

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