University of Phoenix Material Effects of Mass Media Worksheet Write brief 250-to 300-word answers to each of the following: |Questions |Answers | |What were the major developments in the |The major developments in the evolution of mass media during the 20th century were the | |evolution of mass media during the 20th |radio‚ broadcast television‚ and communication gadgetry
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Setting the Agenda The Mass Media and Public Opinion Maxwell McCombs polity Copyright O Maxwell McCombs 2004 T h e right of Maxwell McCombs to be identified as Author of this Work has been asserted in accordance with the UIC Copyright‚ Designs and Patents Act 1988. First published in 2004 by Polity Press Polity Press 65 Bridge Street Cambridge CB2 lUR‚ UIC. Published in the United States and Canada by Blackwell Publishing Inc. 350 Main Street Malden‚ MA 02148‚ USA All rights reserved.
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The Mass Media 1. Functions i. Information Function ii. Surveillance Function iii. The Social Function - Entertainment - Socialisation iv. Commercial Function v. Political function 2. Key types i. Traditional Media - Print (newspapers‚ magazines‚ billboards‚ books) - Electronic Media (radio‚ television‚ film) ii. New Media - web-based and mobile technologies (the Internet‚ social media‚ etc) 3
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its viewers‚ we must agree that‚ generally‚ it is the choice of each individual what he / she will watch or not‚ as it is with the consumption of any other media. We cannot blame the television and the contents of its channels for any negative influence on the audience. Also‚ we must keep in mind that there are individuals within the society‚ like children‚ mentally disabled people‚ which cannot be held responsible for their own actions. Their choices are not always for their own best‚ and adult
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During the last century there were several major developments in the evolution of mass media. These developments are the evolution of the print‚ electronic‚ and digital eras which now encompass modern day media. These three eras have significantly affected American culture and economics‚ while ushering in a new standard of mass communications. While paper printing can be traced back to China as early as 100 C.E‚ modern printing did not emerge until the mid-fifteenth century. At that time‚
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WRITING TASK How have the mass media affected human life? * * * The role of mass media in the civilized society is still provoking much controversy. Some individuals claim that mass media converts the world into a better place to live in‚ others‚ in the meantime‚ argue that it brings us nothing but trouble. From my perspective‚ mass media is widely acknowledged for its merits regarding entertainment and information purposes. In the first place‚ mass media is considered a source of entertainment
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CJT 645: Proseminar in Mass Communication Theory Spring 2011 Wednesday 1:00- 3:30 p.m. 223 Grehan Building Instructor Dr. Phil Hutchison phillip.hutchison@uky.edu or uofuhutch@hotmail.com 112 Grehan Building 323-3663 (no answering machine) TH 7:30-10:30; W 12-1 or by appointment Course Description This course offers a critical overview of evolving theories and research into “media effects‚” which we will loosely define as the social impact of media exposure. In this context‚ we will
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The mass media are diversified media technologies that are intended to reach a large audience by mass communication. The technologies through which this communication takes place varies. Broadcast media such as radio‚ recorded music‚ film and television transmit their information electronically. Print media use a physical object such as a newspaper‚ book‚ pamphlet or comics‚[1] to distribute their information. Outdoor media is a form of mass media that comprises billboards‚ signs or placards placed
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• The mass media has greatly overstepped its bounds. The mass media has used its position to sway the minds of the citizens. They often present information as if it were a fact when it is simply an opinion. This has been used quite often to spread liberal propaganda. Yes LimpingMurray93 • Yes‚ the media over steps its own boundaries and stomps on the freedoms of others in its quest for higher ratings and more circulation. The mass media market is not about hard-hitting news anymore. It is about
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Beyond mass media Mass media are inherently incompatible with a participatory society because of their mass character‚ not just because of government control or corporate influence. Mass media should be abandoned and replaced by participatory media organised as networks‚ such as telephone and computer networks. Los medios de comunicación son inherentemente incompatibles con una sociedad participativa‚ debido a su carácter de masas‚ no solo por el control del gobierno o de la influencia corporativa
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