BIJ 13‚1/2 SWOT analysis for Air China performance and its experience with quality A.M. Ahmed The European Centre for Total Quality Management‚ University of Bradford School of Management‚ Bradford‚ UK 160 M. Zairi e-TQM College‚ Dubai‚ UAE‚ and K.S. Almarri The European Centre for Total Quality Management‚ University of Bradford School of Management‚ Bradford‚ UK Abstract Purpose – To report on the lessons learned during the implementation of TQM principles in Air China as a response
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SWOT analysis for Air China The airline industry has undergone significant restructuring in recent years.Airlines‚ formerly rivals in a highly regulated industry‚ have become opportunisticseekers of co-operation. In today’s world‚ mega-carriers and small airlines areworking together rather than competing with one another. Forms of co-operation include sub-contracting‚ code sharing‚ franchising and theformation of global marketing networks. Such alliances allow firms to focus on their respective
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SWOT ANALYSIS FOR AIR ASIA Strengths‚ Weaknesses‚ Opportunities and Threats Analysis for AirAsia Strengths The first phase of the swot analysis is the strengths analysis for Air Asia. There are some unique strengths of Air Asia that others company could not defeat them. First and foremost‚ Air Asia has a very cooperative and strong management team with strong connections with the government and the airline industry leaders.This is partly contributed by the diverse background of
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AIR ASIA 1. a) Air Asia’s vision: • To be established as the leading low-cost carrier in the Asian region. AirAsia’s mission: • A low cost airline carrier that offers five-star service with 95% of on-time performance. • To be able to provide affordable airfares‚ at the same time promoting Malaysian hospitality and the local food. • To focus on customer’s needs by stimulating demand and offers the lowest fares‚ comprehensive distribution channel and developing various products and services. AirAsia’s
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Air France-Making the Sky the best place on the Earth Air France ‚ stylized as AIRFRANCE‚ is the French flag carrier headquartered in Tremblay-en- France‚ (north of Paris). It is a subsidiary of the Air France–KLM Group and a founding member of the Sky Team global airline alliance. As of 2013 Air France serves 36 destinations in France and operates worldwide scheduled passenger and cargo services to 168 destinations in 93 countries (including overseas departments and territories of France) and also
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INTRODUCTION Air India is India’s national airline‚ owned by the Government of India. It was started as Tata Airlines‚ a private venture by the Tata Group‚ in 1932. It was nationalised by the government in 1946 and renamed Air India. For a long‚ long time‚ Air India has been the sole Indian airline flying overseas. Later‚ another airline Indian‚ also owned by the government‚ started operating in select Asian routes. In 1962‚ Air India became the world’s first all-jet airline and its name was
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SWOT analysis of AirAsia Strengths Firstly‚ Air Asia has indeed a strong management team. This is clearly known as it has very strong links with the governements and airline industry leaders.This is partly contributed by the diverse background of the executive management teams which consists of industry experts and ex-top government officials. For example‚ Shin Corp (formerly owned by the family of former Thai Prime Minister - Thaksin Shinawatra) holds a 50% stake in Thai AirAsia. This has
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Version 1.0 Strengths‚ Weaknesses‚ Opportunities and Threats Analysis for AirAsia 1.0 Strengths Ø Air Asia has a very strong management team with strong links with governments and airline industry leaders. This is partly contributed by the diverse background of the executive management teams which consists of industry experts and ex-top government officials. For example‚ Shin Corp (formerly owned by the family of former Thai Prime Minister - Thaksin Shinawatra) holds a 50% stake in Thai AirAsia
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Company Overview Air Canada‚ founded in 1937‚ has been recognised as Canada’s flag airline.1 This airline provides services to its passengers within 192 countries around the world and ranks top twenty amongst the largest air transport provider worldwide.2 Air Canada has established a direct connection between its passengers and their company through brand loyalty. Two main aspects that are continuously being focused on is attitudinal aspects as well as behavioural aspects. It is undeniable that besides
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The geographic location: Ryan air has 73 operating bases‚ with major operations in secondary airports across airport. This is an important valuable resource because airports which are not usual travel destinations are always potential business opportunities thus Ryanair which has bases in many primary and secondary airports has more negotiating power with these airports when discussing slots‚ fees terms and marketing & training support for as long as 20 years with the airports. Thus operating in
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