The Smart Car Contents PAGE Executive Summary…………………………………………………………3 Introduction…………………………………………………………………..4 History of the Smart Car…………………………………………………….4 Features……………………………………………………………………....5 Economic Impact…………………………………………………………….6 Fuel Efficiency……………………………………………………………….6 Safety…………………………………………………………………………7 Environmental Impact……………………………………………………….7 Competitors/Comparison…………………………………………………...9 Marketing……………………………………………………………………..10 Critique………………………………………………………………………
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The Smart Car The Smart car was introduced in 1994 between Mercedes-Benz and the Swiss manufacturer of Swatch watches and was unveiled in 1997. The car was named for “Swatch‚ Mercedes and art.” The Smart car only measures in at 8-feet-8-inches long and is 5-feet-1-inch wide. More than 95% of the components are recyclable. The Smart car is priced in at three different versions. The Pure is at the base level and starts at $11‚590. The Passion is decked out and is most popular and starts at $13
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1 The Smart Car In 1991‚ Nicolas Hayek‚ chairman of Swatch‚ announced an agreement with Volkswagen to develop a battery-powered "Swatch car." At the time‚ Hayek said his goal was to build "an ecologically inoffensive‚ highquality city car for two people" that would sell for about $6‚400. The Swatchmobile concept was based on Hayek’s conviction that consumers become emotionally attached to cars just as they do to watches. Like the Swatch‚ the Swatchmobile (officially named "Smart") was
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Reverse Engineering of a Pen – Assignment Requirements 1) Plastic Container: the plastic container is the framework for the pen. a) Has to be plastic so it is cost efficient and can be easily manufactured. With these two properties it can be mass-produced in order to profit. b) Must be cylinder shaped in order for the ballpoint ink cylinder to fit into the plastic cylinder. c) The plastic cylinder must be in two parts. The two parts are a bottom and a top. The top cylinder’s wedges on the
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Parker Pen: An Adventure in Globalization pg. 547 1.-This is the history of the failure of an international marketing strategy. Which were the reasons? Analyze the 4 P’s. (Price‚ Product‚ Place‚ Promotion) Being one of the largest pen industries in the world‚ Parker Pen was a failure for having international marketing strategy. This is due to the fact that Parker wanted its products to fall under the concept of standardization. He called this the “Janesville strategy”. Under promotion‚ Parker
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ABSTRACT The Smart NoteTaker is such a helpful product that satisfies the needs of the people in today ’s technologic and fast life. This product can be used in many ways. The Smart NoteTaker provides taking fast and easy notes to people who are busy one ’s self with something. With the help of Smart NoteTaker‚ people will be able to write notes on the air‚while being busy with their work. The written note will be stored on the memory chip of thepen‚ and will be able
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than Pens Ladies and gentlemen‚ When you go to war you want to be prepared with the right weapons. Having the wrong ones can limit you success and impair your skills. Isn’t this the same case for writing a paper? When you sit down to write a paper you want to make your ideas flow‚ to be able to erase false ones‚ and stay focused; pencils enable you to do all of those things more effectively than pens. Pencils have erasers to fix all your mistakes‚ they’re 100% organic‚ and contrary to pens‚ which
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SMART NOTE TAKER take notes intelligently... ABSTRACT: The Smart NoteTaker is such a helpful product that satisfies the needs of the people in today’s technologic and fast life. This product can be used in many ways. The Smart NoteTaker provides taking fast and easy notes to people who are busy one’s self with something. With the help of Smart NoteTaker‚ people will be able to write notes on the air‚ while being busy with their work. The written note will be stored on the memory chip
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Background: Parker Pen Company it’s an expert‚ traditional and well known fine writing instruments manufacturer based in Janesville‚ Wisconsin. Its founder‚ George Safford Parker‚ initiated the company’s history back in 1889 with the fountain pen patent‚ which would enable him three years later (1892) officially give birth to Parker Pen Company. In the earlier years of its existence‚ the company worried to reinforce its expertise in fine writing instruments manufacture‚ so that in 1920’s it was
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ABSTRACT This document provides information for a report to congress on Smart Grid security as required by Section 1309 of Title XIII of the Energy Independence and Security Act of 2007. The security of any future Smart Grid is dependent on successfully addressing the cyber security issues associated with the nation’s current power grid. Smart Grid will utilize numerous legacy systems and technologies that are currently installed.Therefore‚ known vulnerabilities in these legacy systems must
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