Alexus Neal April 15‚ 2013 English 101 The Devices of Advertising In his essay “With These Words I Can Sell You Anything” William Lutz informs readers about devices companies use to get people to buy their product. He explains many devices and techniques used in ads or commercials and how each of them work. There are many devices explained but there are 7 devices that are used most frequently. A dramatic claim uses a word and presents a dramatic claim after. Meaningless words are verbs that make
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Harvard Business School 9-190-061 Rev. June 29‚ 1993 Analog Devices: The Half-Life System A problem with management information systems is that they are strongly biased toward reporting financial information to stockholders and government agencies. Unless quality improvement and other more fundamental performance measures are elevated to the same level of importance as financial measures‚ when conflicts arise‚ financial considerations win out. To address this issue‚ we designed a division
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making non-text selections such as menu choices on the till of a fast food outlet. The keyboard is also waterproof which can be useful where there is dirt or the risk of splashes. 5. Explain why a mouse often called a pointing device A mouse is often called a pointing device because it enables you to control what happens on the screen by moving the mouse on your desk and pointing‚ clicking and selecting items on the screen. 6. Describe the difference between a mouse and a tracker ball? The difference
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influenced the Declaration of Independence. The Declaration of Independence established an informative tone that appealed to logos‚ while Common Sense appealed to pathos by expressing emotion. Paine and Jefferson both used certain rhetorical devices that emphasized their point. In the Declaration of Independence‚ Jefferson states "He has refused his Assent to Laws‚ the most wholesome and necessary for the public good. He has forbidden his Governors to pass Laws of immediate and pressing importance
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Rhetorical Devices 1. Narration - Recounts a personal experience or tells a story based on a real or fictional circumstance. All details come together in an integrated way to create some central them or impression. 2. Point of view - The person or entity through whom the reader experiences the story. (Does not refer to the author’s/character’s feelings‚ opinions‚ perspectives‚ etc.) e.g. - Third-person‚ first-person 3. Exposition - The kind of writing that is intended primarily
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displays encourage shoppers to view promotional videos and access product information using their smart phones or other mobile devices. This type of in-store promotion is called a mobile display strategy. 4. Throughout Macy’s stores‚ special displays encourage shoppers to view promotional videos and access product information using their smart phones or other mobile devices. This type of in-store promotion is called a dual modality retail strategy. 5. A key mobile strategy being used by Macy’s
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Vitamin C –A Natural Antioxidant Concept: Vitamin C (ascorbic acid) is an antioxidant. The amount of vitamin C content in food can be found out by titrating with an oxidising agent‚ e.g. iodine. In the reaction‚ vitamin C is oxidised‚ while iodine is reduced to iodide ions. The endpoint is determined by the formation of blue-black starch-iodine complex when all vitamin C is oxidised and excess iodine is free to react with the starch solution added as indicator. Introduction Vitamin C is an important
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Literary Devices Alliteration: The repetition of the initial consonant sound in a series o words. It adds rhythm/emphasizes emotion. Example: The menacing moonlight created mystery Allusion: References to events or characters from history‚ myth‚ religion‚ literature‚ pop culture etc. Assonance: The repetition of vowel sounds in a series of words to add a musical effect. Example: We moaned and groaned as the horse bumped homeward. Flashback: A jump back into the past to provide an explanation
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Literary Devices Allegory A form of extended metaphor‚ in which objects‚ persons‚ and actions in a narrative‚ are equated with the meanings that lie outside the narrative itself. The underlying meaning has moral‚ social‚ religious‚ or political significance and characters are often personifications of abstract ideas as charity‚ greed‚ or envy. Thus an allegory is a story with two meanings‚ a literal meaning and a symbolic meaning. Alliteration The repetition of the same sound at the beginning
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I wrote the response‚ “A good war is a war that teaches it’s mistakes without one having to live with them.” At first I didn’t know if I had truly responded to the question. I analyzed both the question and response carefully through the literary devices and found myself satisfied with the responses standing. When analyzing the response I first had to return to the question. “When does paradox become hypocrisy?” Referring to this question I had to ask if my response held a paradox. “A good war is
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