Case 3: Jackpine Mall Jane Rodney‚ President of the Rodney development company‚ is creating a shopping centre at Jackpine Mall. She had already decided on a few stores to include within the shopping centre but could not decide on the next few. With our knowledge of decision modeling‚ we can achieve the most feasible solution for Jane. We based the decision of allocating the remaining few stores through our Present Value function: MAX = 28.1CM + 34.6CW + 50.0CV + 162.0RF + 77.8RL + 100.4RC
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1. INTRODUCTION The minor project aims at studying the various aspects governing mall management by taking „Ampa Skywalk Mall‟ located in Chennai as a case study and endeavours to identify the areas of improvement in the mall in terms of facilities. 1.1 Indian Retail Industry: The Indian retail industry is the fifth largest in the world. Comprising of organized and unorganized sectors‚ India retail industry is one of the fastest growing industries in India‚ especially over the last few years. Though
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With “mall rat” officially part of the Canadian vernacular‚ it’s not surprising that shopping malls top the list of where both female and male Teens hang out and shop. Teens also shop in numerous other venues‚ including discount stores‚ convenience stores‚ grocery stores‚ and more. But as per this observation paper I elected to head to the renowned Fairview mall to see what I can find in teen shopping habits and trends and how they vary between genders. I think that as the age goes up‚ so does the
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Go to the mall visit 2 stores. Write a descriptive essay about your experience. My day at the mall‚ so many stores so little time. Some of the employees ran up to me to greet me and ask if they can help me with anything. Others just let me browse around and do what I wanted; they simply gave me breathing room. There are so many different techniques to get someone to buy what you need them to. I went into a few different stores so I can compare how the people were going to greet me when
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Running head: CAN THE MAGIC BE RESTORED? Suburban Regional Shopping Malls: Can the Magic Be Restored? Stephanie Austin Upper Iowa University Suburban Regional Shopping Malls: Can the Magic Be Restored? Imagine yourself as the manager of a struggling local suburban regional shopping mall. What do you think the mall should do to improve its performance? According to the textbook‚ the retail life cycle consists of the introduction‚ growth‚ maturity‚ and decline. (Perreault
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Theme Based Malls in India The development of unorganized retailing into an organized one in the form of shopping malls was a new concept for India until recent years. With the changing shopping needs and aspirations‚ consumers are finding it easier to shop at malls where a wide choice of merchandise is available under one roof which comprises the reasons for the growth of shopping malls in India. Thus bringing hundreds of bulk buyers under one roof is fast emerging as a new concept in the country
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Will Themed Malls Work in Country like India Shaila aunty is a busy woman these days. Not every day you have your daughter’s wedding after all. Aunty ji is busy making recurrent rounds of T – Nagar‚ a crowded famous shopping street of Chennai. From Expensive Kanchivaram silk saries and jewelry to every small house decoration had its selling address in countless mini shops of T - Nagar. Shaila aunty ji is one harried‚ confused and anxious mother these days. These are the very problems Themed
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One typical shopper may enter a shopping mall with a predetermined idea of what he or she wishes to purchase. Another shopper may pass through the mall to browse the latest styles of clothing. Yet a third shopper may go to the mall simply to enjoy the atmosphere. Each shopper is on a journey of sorts to fulfill their desires‚ whether that means actually buying something or just looking around for potential future purchases. The mall tries to offer something of interest to every potential shopper
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plan for “Mall of America: Shopping and a Whole Lot More. For over 20 years Mall of America has been able to attract over 40 million annual vistors driving by both local patrons and tourism. I will discuss my view on what I would like to see at Mall of America’s expansion facility and how that compares to the current facility. In addition to the selection of what vendors will occupy the space‚ but a marketing plan to appeal to new consumers to increase the number of annual visitors to Mall of America
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Mall Shopper Segmentation Gender * Male * Female Age * Below 19 * 20-29 * 30-39 * 40-49 * 50 and above Marital Status * Married * Single * Committed Occupation * Student * Self-employed * Working Professional * Home Maker * Others Annual family income * below 5 lac * 5 to 9 lac * 9 to 15 lac * 15 and above Rate the extent to which you indulge in following activities in a Mall : | Never | Very Rarely |
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