Hindustan Lever’s Project: Case Study in Marketing FMCG to Rural Consumer With the population of over 1.2 billion and vast territory‚ India maintains an annual economic growth rate of over 6.5% since 1998. In this fast developing market‚ India enhances specific characteristics in many aspects: the consumer preference‚ marketing channel‚ market liquidity‚ distributors and manufactories‚ and so on. Therefore‚ administrators have to make decisions and strategies corresponding to this circumstance
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Sean Stafford 11/11/12 Living Urban Vs. Rural The on-going debate of living in the city vs. country is very controversial in many people’s eyes but‚ the city has much more to offer economically‚ socially and in many other ways more convenient. Being able to meet your needs conveniently and to travel in a car less is what makes the city a lot easier to live in. Therefore‚ Living in the city is much more beneficial than living in the rural areas. Being able to walk around different places
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Role of NGOs in Rural Development Shridhar Hegde‚ 2nd year MBA MSRIT Bangalore Kishan B.V ‚ 2nd year MBA MSRIT Bangalore Abstract India has been a land of villages and the Government of India has been Implementing numerous rural development programmes for the upliftment of rural Communities. Non-government organizations with their advantage of non- rigid‚ locality specific‚ felt need-based‚ beneficiary oriented and committed nature of service
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Sociology Sociology is the scientific study of human social life either in groups or societies – known sometimes as the study of social interplays. It is a relatively new academic trend developed earlier in the 19th century and focuses the social rules and processes that affect the relationships between individuals‚ organizations and individuals. Sociology is interested in our behavior and ranges in its spheres from the analysis of the short communications between the individuals in street
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PANJAB UNIVERSITY‚ CHANDIGARH-160014 (INDIA) (Estd. under the Panjab University Act VII of 1947—enacted by the Govt. of India) FACULTY OF ARTS SYLLABI FOR M.A. SOCIOLOGY (Semester System) EXAMINATIONS‚ 2011-2012 --: o :-- 1 Note : A candidate for M.A. examination shall offer Psychology or Sociology or Statistics or Public Administration only if he/she has completed the prescribed courses in an affiliated college or the Department concerned of this University. APPLICABILITY
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1. Role of education in Rural Development in India. The real India live in villages this saying is true today. As more than the half of the population of the country lives in villages. Rural development is an important factor for the development of our economy. The important motivating factor for the development of the economy in today’s time is education. Like in the body of human being liver is responsible for the proper functioning of the body‚ in the same way education acts a backbone for
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Introduction to Sociology Essay #1 SOCIOLOGY: Definition‚ Origin and Dilemmas In society‚ every concept requires a clear definition in order to develop an understanding of how the various coexisting areas function to produce efficiency. Sociology in its essence explains these concepts as it involves the individuals that work conjointly to ensure those societal systems’ functions are executed smoothly. According to the department of Sociology of Cornell University: “Sociology is the study of
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Sociology which is known as the science of society‚ is one of the youngest as well as one of the oldest of the social sciences. It is one of the youngest sciences because only recently it came to be established as a distinct branch of knowledge with its own distinct set of concepts and its own methods of inquiry. Sociology is also one of the oldest of the sciences. Since the dawn of civilization‚ society has been as a subject for speculation and inquiry along with other phenomena which have agitated
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Agriculture and Rural life For urban America‚ the 1920s was a decade of prosperity. The urban population continued its rapid growth‚ surpassing rural population for the first time in 1920. For rural America‚ however‚ the 1920s was a decade of stagnation‚ with only a slight population increase for the decade. Moreover‚ many farm-oriented industries‚ such as implement and fertilizer manufacturers and rural business depending on farm trade‚ failed. In constant dollars‚ farm income did not return
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Difference between Rural and Urban Life: |SR .NO |Rural Life |Urban life | |1 |Environment: Close / direct contact with nature. |Greater isolation from nature. Predominance of manmade | | |Preliminaries influenced by natural environmental |(artificial environment). | | |elements like rain‚ heat‚ drought‚ frost‚ sow
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