Seminar Innovation and Marketing Polyphonic HMI: Mixing Music and Math Marco de Graaf 350111 We Fong Ma 375268 Oliver Müller 373496 Instructor: Dr. G. Liberali Master Business and Economics‚ Specialization Marketing Erasmus School of Economics Rotterdam‚ January 22‚ 2013 Diagnosis The management team of Polyphonic is entering a market‚ which is currently facing permanent changes and a lot of pressure. Rapid technological changes‚ like the development from CD to DVD and movements
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The Rise of Digital Piracy and the fall of the Music Industry Imagine hearing your favorite band’s new song on the radio for the first time. You love it‚ and the moment you get home you head straight for your computer and find the song on iTunes. Upset with the fact that you would have to pay $1.29 for the song‚ you search the Internet and find one of the many digital piracy websites and download the song illegally. Sure‚ you may have obtained the song for free‚ but you have also just stolen
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Industry Association of America (RIAA) and/or the National Association of Recording Industry Professionals (NARIP)‚ both of which hold annual meetings. The specific audience for this publication are music industry professionals; including recording label ’s staff‚ studio engineers‚ and producers; however the journal can also be useful for educators‚ journalists‚ and the general public. The information provided in the journal could serve a variety of purposes but it is mostly an analytical source of
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internet as their promotion kits‚ they upload their songs and defined them to the whole world. It was Chuck D‚ rapper from American who started it all. In 1998‚ he uploaded his own song and released it in his own website besides through his own record label. What Chuck D done has been inspired many musicians to do the same thing to promote their music. Till then there are many social networks released which equipped the musician with promoting program. An Easy Way with Plenty Benefits Such an
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extremely high. Given that copyrighted music is tightly held and the limited nature of Napster’s financial resources‚ Napster can only hope to acquire these assets through alliances. Moreover‚ an alliance will not be useful unless a minimum number of record companies commit to this alliance.
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Entertainment Marketplace. Createspace. Bulkley‚ K Burnes‚ B. et al. (2004) The transformation of the music industry supply chain: A major label perspective. International Journal of Operations & Production Management‚‚ 24 (11). BUSCH‚ O. V.‚ & PALMA∞S‚ K. (2006). Abstract hacktivism: the making of a hacker culture. London‚ Open Mute. Byrne‚ D Carroll‚ J. (2009) On The Record ª Mixed reception for U2 bossís speech. [online] Available at: http://www.irishtimes.com/blogs/ontherecord/2008/02/01/mixed-reception-for-u2-bosss-speech/
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Jennifer Hudson’s "I Got This" is a personal memoir of her life‚ from her early childhood to her current life. Jennifer talks about her journey to stardom including her challenges‚ tragedies‚ and her triumphs. Throughout the book Jennifer continuously talks about how her weight had kept her from getting the parts she would audition for. However‚ once she lost the weight many doors were open for her. She also gives high praises to Weightwatchers for helping her lose over 80 pounds. Jennifer Hudson
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successful because broadband was introduced into the UK in 2000 and in 2001 Apple launched the iPod and iTunes. The competition between major record conglomerates which combine to own about a 75% share of the music industry‚ is more or less evenly distributed between Sony Music Entertainment‚ Warner Music Group and Universal Music Group. They also own smaller labels and run them under their company‚ this is known as horizontal integration. Although‚ these smaller
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Facts and Starting points for Sony Music Entertainment Chapter 1: Mission‚ Vision Core Competences Mission Sony BMG does not have a publicized mission statement. However‚ the mother company Sony has changed its mission statements several times in history‚ whereas it is the following: ‘’To become a leading global provider of networked consumer electronics‚ entertainment and services.’’ (Sony 2010) Vision Equal to the mission‚ SONY BMG does not have a publicized vision. The general vision of
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to a giant business enterprise‚ from the record labels to the large music distribution‚ companies up to the composer and performer‚ all is business. The Music Label Industry is a place where the culture meet business. In this essay we focus about recording labels internal organization‚ market and marketing strategies. ! The recording label is a real corporation with an internal organization a CRS and an ethical code. The internal system of a label is very complex whit a number of parts that
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