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    Financial Performance 7.1 Financial Statement FACEBOOK‚ INC. CONDENSED CONSOLIDATED BALANCE SHEETS (In millions‚ except for number of shares and par value) (Unaudited)   | | | | | | | | |   |    | June  30‚ 2012 |   |   | December 31‚ 2011 |   | Assets |    | | | |   | | | | Current assets: |    | | | |   | | | | Cash and cash equivalents |    | $ | 2‚098 |   |   | $ | 1‚512 |    | Marketable securities |    |   | 8‚090 |   |   |   | 2‚396 |    | Accounts

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    Starbucks

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    starbucKs CoFFee 2011-2013 advertising & marKeting pLan ba 174 advertising tues. thurs. 9am-12:15pm june 15‚ 2010 sam Lehnert | CommerCial ad‚ Situation analySiS‚ web Site‚ dVd and CoVer deSign danieLLe gore | ControlS‚ Final editing & Compiling‚ adVertiSing SeCtion michaeL corn | marketing‚ & print‚ radio‚ and billboard adS‚ adVertiSing SeCtion brittany Love | FinanCialS Katie boggs | FinanCialS ba 283 management mW 11:30-1:00 4/21/2010 andrew poSSehl John Vankley taylor

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    small coffee house name Starbucks grew from the ideas of a man named Howard Shultz. Howard bought into the company in the early 80’s after taking a trip to Italy and being inspired by their culture. His inspiration and ideas proved to be right‚ Seattle soon became crazy about about coffee and before you know it their was lattes and mochas in everyones hands. With the great demand and success in Washington Starbucks decides expand in North America. Immediately after that Starbucks decided to expand globally

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    What Would You Do ?

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    What Would You Do? Chapter 4 American Express Headquarters‚ New York‚ NY Headquarters‚ New York‚ New York.1 With medical costs rising 10 to 15 percent per year‚ one of the members of your Board of Directors mentioned that some companies are now refusing to hire smokers and that the board should discuss this option at the next month’s meeting. Nationwide‚ about 6‚000 companies refuse to hire smokers. Weyco‚ an employee benefits company in Okemos‚ Michigan‚ requires all applicants to take

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    factors Starbucks must consider in all areas of the business. Political: Taxation Policy: Increase in the taxation on farmers in different countries producing coffee beans would have an impact on the pricing of Starbucks. International Trade Tariffs: Since Starbucks operates in 49 countries therefore‚ there are lots of items that the company imports and exports in different regions of the world and when the government of any of these 49 countries impose a tariff it would affect the performance of the

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    Page 39 STARBUCKS: MAINTAINING A CLEAR POSITION Bryan C. Seaford‚ TIAA-CREF Robert C. Culp‚ Tuscan Sun‚ Inc. Bradley W. Brooks‚ Queens University of Charlotte CASE DESCRIPTION The primary subject matters of this case are Marketing and Branding. Secondary issues examined include brand equity and brand positioning. This case has a difficulty level of three (appropriate for junior level courses or higher). This case is designed to be taught in one and one half class hours and is expected to require

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    help build prosperous communities. We believe our Supplier Diversity Program has been a great success‚ and we’re happy to report that the amount of business we conduct with diverse suppliers grows every year. In addition to our buying practices‚ we support supplier diversity outreach projects sponsored by various organizations including the National Minority Supplier Development Council‚ the Women’s Business Enterprise National Council and our local Northwest Minority Supplier Development Council. These

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    1.1 Meaning of Ratio Analysis Ratio analysis has been view as a primary technique of the analysis of financial statement from various aspects of business. (Brigham & Houston‚ 2004 p. 95)state” Ratio Analysis involves comparisons. A company’s ratios are compared with those of other firms in the same industry‚ that is‚ to industry average figures.” Ratio refers to the relationship expressed in mathematical term among a set of numeral and two individual links with each other in logical way. It

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    ONE BACKGROUND TO THE STUDY 1.0 Introduction Financial Accounting may be defined as the process of identifying measuring‚ and communicating economic information to permit informed judgments and decisions by users of the information. It is the maintenance of daily record of all financial transactions in such manner that it would help in the preparation of suitable information regarding the financial affairs of a business or an individual. Financial Accounting is a pre-requisite for good management

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    Case Study: Starbucks Internal Environment: IFAS a. Corporate Structure i. Howard Schultz is the chairman and chief global strategist. They have a lean corporate structure that allows a lot of money to go to employee health benefits and future growth. Employees are called “partners” Store managers are called weekly to be applauded for good work. The success of the company is directly related to its corporate structure. ii. It is not clear from the case‚ however‚ I believe that Starbucks has a corporate

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