ANALYTICAL CRM HOMEWORK 3 By RAKHI LADDAR (UIN: 622003139) Initially a connection is established. To perform the task of performing data mining through excel first a connection needs to be established to sql server. Server used is infodata.tamu.edu. Classification- Builds a model that describes the class (target) attribute as a function of input attributes. The outcome is a decision tree or a neural network or a logistics regression. Below a series of screen shots‚ using classification
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Early & Middle Ages Sept 19/13 After the collapse of the roman empire The fall of western rome (400-500) & Rise of christianity (600-1400) -following a series of dictatorships -withdrawal of community involvement in polis -muslim and christianity emerge as threats to power christianity emerged as a threat to the polis introduced a belief system that said god is more important than the state Islam and Christianity a threat? Power greater than the polis - a spiritual monopoly
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The research on corporate social responsibility was obtained from academic journals and articles. For example‚ the article titled‚ “The Costs and Benefits of Corporate Social Responsibility‚” by Kaeokla‚ Pompipat‚ Jaikengkit‚ and Aim-Om provides information about how corporate social responsibility (CSR) programs have benefited companies in terms of increased profit and image. Many other academic journals‚ cited in the reference page‚ also distinguish the benefits that employees obtain
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relationship management (CRM) 4. Features of CRM 5. Perspectives of CRM 6. Customer relationship measurement 7. Types of CRM systems 8. Scope of CRM 9. CRM business cycle 10. Components of CRM 11. CRM software’s 12. CRM and marketing 13. Six market framework 14. Work flow of CRM 15. Process of CRM 16. Reasons for adopting CRM : The Business Drivers 17. Principles of CRM 18. Myths of CRM 19. Use of technology in CRM 20. CRM leaders 21.
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Introduction to CRM Air Asia is using Customer Relationship Management (CRM) as their performance measurement system. This performance measurement system is putting customer at the heart of the business. It satisfies the customer needs and wants. It is strategy and process of acquiring‚ retaining‚ and partnering with selective customer to create superior value for company and the customer. This will then increase the shareholders wealth and company value in the long term. According to the Chairman
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The five functions of CRM are sales‚ marketing‚ support‚ finance and executive. Some examples that would fall in the sales category would be lead/prospect generation‚ qualification‚ distribution‚ tracking‚ analysis‚ reporting‚ meeting planning‚ proposal generation and support‚ and competitive analysis. Some examples of marketing would be campaign management‚ literature fulfillment‚ marketing penetration and segmentation‚ event planning‚ analysis & reporting‚ database marketing‚ list management‚
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Customer Relationship Management or CRM is a strategy and processes used to learn more about customers’ needs and behaviors in order to develop stronger relationships with them. Today marketers consider retaining of customers as much more challenging job than acquiring customers in context of growing competitive forces. The traditional transactional approach of marketing became insufficient to achieve the marketing goals. The focus of transactional marketing is on individual transaction and doesnât
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Statement of Purpose After almost 2 and a half years of work experience as a software developer at zAxis‚ a firm that enables organizations to optimize performance and increase efficiency by managing knowledge‚ information & processes with intelligent computing solutions‚ I want to return to academics. And from the various range of courses available‚ postgraduate studies in Information Technology Solution(Database Development Profile) at Humber College matches my requirements in most of the areas
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In the last years of the 19th century‚ the United States found itself taking part in what John Jay; American secretary of state‚ denoted to as a “Superb Little War”. The war started with the highest levels of motivation‚ carried on with outstanding and so many significant positive effects‚ John Jay was right in calling the Cuban-American war a “Superb Little War”. The defeat of the Spanish forces in Cuba marked the end of their regime in the Americas and set the United States as a universal military
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1.1 ‘Banking’ on CRM’ “Competition and globalization of banking services are forcing banks to be productive and profitable. To retain High Net Worth individuals‚ banks should focus strongly on relationship management with customers. Innovative Customer Relationship Management (CRM) strategies and cutting edge software can help‚ to a great extent‚ in achieving the desired results. To provide customized services‚ banks are opening Personalized Boutiques which provide all the required financial
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