Table of content 1. Introduction 2 1.1 Research Problem and Research Questions 2 2. Theoretical Framework 3 2.1 Relationship Marketing 3 2.2 Industrial Selling Behavior 4 2.2.1 Selling process 4 2.2.2 Core selling team 6 2.2.3 Selling center 6 2.3 Relationships 7 2.4. PESTEL Framework 9 3. Methodology 11 4. Data collection 12 4.1 Introductory Information 12 4.1.1 LKAB in brief 12 4.1.2 Data from the interview 13 4.2 Relationship Influence on ISB
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When looking around the world today at our global civilization there are many problems that leap to our attention and everyone has a vested interest‚ one such example is food. Science has been tinkering with nature for the past one-hundred years trying to come up with solutions to help fight famine‚ and as a result‚ man made products have created ever more problems. The easiest way in which an individual or individuals can create change is to effect change in their local communities‚ so others can
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Introduction to Services Self Assessment Questions 1. The ................................. reflects the view that the intangible aspects of products are becoming the key features that differentiate the product in the marketplace. a. services marketing b. Servuction model c. service imperative d. benefit concept 2. Which of the following businesses would be characterized as a pure service? a. farming b. mining c. engineering d. there is no such thing as a pure service 3. General Motors
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Violence in High Schools Columbine High School‚ April 20‚ 1999 was the scene of a massacre‚ but in wake of this massacre America experienced an epiphany. Tragically‚ this was not the last we would here about crimes of a similar nature to this one. From 1996 to 2000 an unprecedented slew of violence occurred. There were twelve incidents which received national coverage and left many millions more questioning what happened‚ what went wrong‚ where did this come from. This clearly marked the social
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MNM2044/201/3/2010 DEPARTMENT OF MARKETING AND RETAIL MANAGEMENT Industrial Marketing Management MNM2044 Tutorial Letter 201/2010 Guidelines for answering Assignment 01 and previous examination question 2 MNM2044/201 Contents 1. 2. 3. 4. 1 Introduction Guidelines for answering assignment 01 Previous examination question Concluding remark INTRODUCTION You are now well on your way with your studies in the 2010 academic year. I trust that you will attempt to do assignment 03 on your own and
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PROJECT On How people (contributors) have found solutions to challenges they have faced‚ and how they practiced “designing solutions” By studying a contributor case Prepared By Bhavik Shah Steven Paul Jobs (1955 to 2011) Introduction: Steven Paul "Steve" Jobs (February 24‚ 1955 – October 5‚ 2011) was an American businessman‚ designer and inventor. He is best known as the co-founder‚ chairman‚ and chief executive officer of Apple Inc. Occupation: Co-founder‚ Chairman and CEO
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Too Much Pressure? Table of Contents Too Much Pressure? Abstract It’s known that being a teenager can be difficult at times. Students have to study every day in order to get good grades into an acceptable college to be successful in life. However‚ the pressure to succeed is becoming a bigger issue for many of these students. It has been shown that teenagers have shown signs of insomnia‚ depression‚ changed eating habits and other stress related symptoms. Whether this pressure is from
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60 per cent from 2006 until 2011‚ reaching an all time high of 23.90 per cent in December 2011. The NBS measures unemployment rate by the number of people actively looking for a job as a percentage of the labour force. In its Economic Report on Nigeria released in May this year‚ the World Bank noted that “Nigeria’s annual growth rates that average over seven per cent in official data during the last decade place the nation among the fastest growing economies in the world noting that the growth has
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The Problems and Solutions of Green Marketing in developing country In recent years‚ along with the widespread approval of sustainable development‚ it has gradually become a mutual recognition all over the world that the green economy is the new economic type which will realize the sustainable development during the 21st century. Complied with this historical trend‚green marketing has also gradually become one typical new concept marketing pattern of the humanist marketing time. (Li‚2007) Based
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Throes of Floods‚ in: The Guardian‚ Thursday‚ October 8‚ pp: 9. Durotoye‚ B.‚ 1999. Human Occupation of Hazard Areas in Nigeria‚ in: Oshuntokun‚ A. (ed.) Environmental Problems of Nigeria. Lagos: Friedrich Ebert Foundation. Edward-Adebiyi‚ R.‚ 1997. The Story of Ogunpa‚ in: The Guardian‚ Saturday‚ May 17‚ pp: 5. Folorunsho‚ R. and L. Awosika‚ 2001. Flood Mitigation in Lagos‚ Nigeria Through Wise Management of Solid Waste: a case of Ikoyi and Victoria Islands; Nigerian‚ Paper presented at the UNESCO-CSI
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