900 café in 91 major cities in India and 4 café in overseas. INTRODUCTION COMPANY PROFILE Café coffee day is favorite and largest coffee shop chain in India .this coffee shop is one of the part of amalgamated bean coffee trading ltd.(ABCTCL)‚it is commonly known as a café coffee day. Coffee day is opened first café in 1996 on brigade road in Bangalore‚ and today coffee day company has the largest café retail
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Costa Coffee Costa Coffee was formed by the Costa Brothers‚ Sergio and Bruno in 1971 in London as a wholesale operation supplying roasted coffee to caterers and coffee shops. In 1978‚ the Costa Brothers opened the first store in London and growth expanded rapidly. BACK GROUND: The role of coffee in Latin America ( http://dev.ico.org/event_pdfs/paiva.pdf) PESTLE Political Economic Social Costa Coffee has announced a ban on smoking in its 370 UK outlets. The aim was to protect customers
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A) Company Goals: As of May 2014‚ Café Coffee Day has over 1600 stores across many cities and towns in India. CCD has been consistently offering a rich and world class coffee experience to Indian consumers at affordable prices. However‚ CCD needs to continuously upgrade its service and offerings of coffee and delectable food items. Simultaneously‚ it needs to be better than the emerging competition including that from the foreign brands‚ by catering to the changing consumer tastes in this growth
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Marketing Mix Cafe Coffee Day The leading coffee chain across the world‚ Cafe coffee day has several products which appeal to the Indian audience and it has a price which is very much affordable for the upper middle class of India. The promotions are amazing and it has numerous retail outlets which are growing in number across India. This article discusses the marketing mix of Cafe coffee day. Product: Café Coffee Day product mix constitutes a wide range of products that appeal primarily to Indian
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to Café Coffee Day‚ we appoints the franchise as a franchise on the T/C(Terms and Conditions) put forward in this agreement. 3. There is no product and/or service and/or territorial exclusiveness granted to the “Franchise” as part of this Agreement by Café Coffee Day may give such right to persons other than “Franchise” to sell Café Coffee Day’s products and services anywhere including terrestrial area surrounding the premises. Section 3: Services‚ Terms & conditions 1. Café Coffee Day would
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PARITY GENERATOR Vinti Thakkar Swetha Jain Riddhi Vira TE : B-3 TE : B-3 TE : B-3 Roll no : 0812103 Roll no : 0812106 Roll no : 0812114 Email : vinti.thakkar Email : shweta.mjain Email : riddhi1312 @gmail.com 2012@gmail.com
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FIGARO COMPANY In 1993‚ a group of coffee lovers and enthusiasts got together and dreamt of a cafe where they could lounge and entertain friends and business associates - an Outlet that can fulfill their demanding taste for great coffee‚ delicious pastries and excellent service. This dream developed into a concept and soon the concept became a reality. Thus‚ the concept was born. The foundation and principles were set (Vision and Mission)‚ and the support systems were established. Research and
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Cafe Coffee Day – Brand Strategy in India Case Study Contents 1. Introduction 2. CCD – an established brand image in India 3. CCD’s wide network – the anytime‚ anywhere cafe 4. Exhibit 1: Total number of stores/cafes of Café Coffee Day and its competitors 5. 1996 – 2008‚ CCD’s first store launch to building a strong competitive advantage 6. Innovative formats to woo new customers 7. Reinforcing brand image with the cluster approach strategy 8. Company-owned
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"Prices‚ Interest Rates‚ and Exchange Rates in Equilibrium" (International Parity Conditions) Table of Content Executive Summary 3 1. Introduction .4 2. Literature Review 6 3. Findings and Analysis: 10 a. PPP .. 10 b. FE .. ..12 c. IFE .. .14 4. Conclusion & Recommendations . .. 16 Bibliography .17 Appendix A. Historical
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(Interest rate parity is a no-arbitrage condition representing an equilibrium state under which investors will be indifferent to interest rates available on bank deposits in two countries.[1] The fact that this condition does not always hold allows for potential opportunities to earn riskless profits from covered interest arbitrage. Two assumptions central to interest rate parity are capital mobility and perfect substitutability of domestic and foreign assets. Given foreign exchange market equilibrium
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