IMC TOOLS USED BY LUX Promotion The great Indian brand wagon started nearly four decades ago. Great brands sometimes outlast their ambassadors as proven by Lux which celebrated its 75th anniversary in India. The first ambassador‚ Leela Chitnis featured in a Lux advertisement which flagged off the Lux wagon. She gave way to a galaxy of stars which includes Madhubala‚ Nargis‚ Meena Kumari‚ Mala Sinha‚ Sharmila Tagore‚ Waheeda Rehman‚ Saira Banu‚ Hema Malini‚ Zeenat Amaan‚ Juhi Chawla‚ Madhuri Dixit
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overview of the recently introduced Lux Body Wash in the market. Moreover‚ the report will briefly outline the marketing strategy used by Unilever. It will also include the target market and product price. This report will also focus on the SWOT analysis‚ factors influencing buyer’s behavior and market segmentation and targeting. Contents Current Marketing Situation Lux‚ which holds a reputed place in
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§ 4 § 4 SWOT ANALYSIS OF LUX AND DOVE • SAJJAD HUSSAIN ( pUrki ) 72 • BBA (3RD) • SEC: (B) • DATE: 10/MAY/2010 MISS.AFSHAN SEHAR § 4 FEDERAL URDU UNIVERSITY KARACHI § 4 SWOT ANALYSIS WHAT IS SWOT ANALYSIS The SWOT (strengths‚ weaknesses‚ opportunities‚ and threats) analysis has been a useful tool for industry. The process of utilizing the SWOT approach requires an internal survey of strengths and weaknesses and an external survey of threats and opportunities
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Hox Genes | November 15 2010 | | Comparative Vertebrate Anatomy | Homeotic complex (Hox) genes are defined as a group of related genes that specify the anterior-posterior axis and segment identity of metazoan organisms during early embryonic development. These are situated very close to one another on the chromosome in groups of clusters. The orders of these genes located on the chromosomes are the same as the expression of the genes in the development of an embryo‚ whereas the first
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In this case‚ we are analyzing the dispute between Hotel Lux and Chef Perlee‚ due to an employment contract Chef Perlee signed when he started working for Hotel Lux and violated by getting employ by other restaurant in the New Jersey area. The contract signed by Chef Perlee included an agreement not to compete‚ which states that should Perlee leave the employment of Hotel Lux for any reason‚ he will not work as a chef for any hotel or restaurant in New York‚ New Jersey‚ or Pennsylvania for a period
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Growth and Development Chapter 1 worksheet on genes Match the sentence with the word below. HUMAN GENETICS In humans‚ all cells (except eggs and sperm) contain 46 chromosomes. This diploid chromosomal number represents two complete (or nearly complete) sets of genetic instructions - one from the egg and the other from the sperm. At fertilization‚ the chromosomes for the same traits pair up (homologous chromosomes) (1)______Allele_____ - genes (Gene - segment of DNA that codes for single protein)
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Electrophoresis Applying the concepts in the experiment to produce bands at the end of the Gel Electrophoresis stage Interpreting what these bands mean with accordance to how the plasmid was cleaved Methods and Materials: For the experiment we used several restriction endonucleases (BamHI‚ EcoRI‚ HindIII‚ PstI‚ ScaI‚ SaII)‚ ppBR322 plasmid DNA‚ TAE/TE Buffer‚ DNA Ladder (50 Bp)‚ Restriction Buffers‚ 1g of Agarose‚ 700ml of Distilled H2O. Equipment used for the experiment included: Agarose Gel Electrophoresis
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Gene doping: the hype and the reality Genetic manipulation has produced some potential advantages to be able to alter the cells in animal models of human diseases‚ which may make disease as a thing of the past and help with the development of better pharmaceutical products in order to extend the human life spans‚ however‚ there are still major technological obstacles that require further research to ensure the methods and effects of genetic manipulation. The gene therapy products may not only be
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Journal of Biomaterials Applications http://jba.sagepub.com/ Modulation of Gene Expression of Rabbit Chondrocytes by Dynamic Compression in Polyurethane Scaffolds with Collagen Gel Encapsulation Peng-Yuan Wang‚ Hsiang-Hong Chow‚ Wei-Bor Tsai and Hsu-Wei Fang J Biomater Appl 2009 23: 347 originally published online 12 August 2008 DOI: 10.1177/0885328208093684 The online version of this article can be found at: http://jba.sagepub.com/content/23/4/347 Published by: http://www.sagepublications
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a result of its uptake and incorporation of foreign DNA fragments from external medium (Anthony et al‚ 2008). In addition to chromosome‚ bacterial cells often contain extrachromosomal DNA called plasmids which are capable of autonomic replication and antibiotic resistance (Dale & Simon‚ 2010). Plasmids can transport foreign DNA into host or other bacterial cells hence they are known as vectors. The resultant DNA of the transportation is called recombinant DNA (Mader‚ 2010). During transformation
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