“YES BANK: Changing the rules of the game” Table of Contents Not just another “ME TOO” 3 History and evolution of banking reforms 4 “Differentiating” is the name of the game 6 Technology 8 Human Capital ’ a strategic asset 8 A Successful Market Entry 10 Outlook 11 Promotion 11 Growth Story 11 EXHIBITS 13 References 18 “One of the strengths and differentiating features of Yes Bank is its knowledge banking approach. Our approach is service oriented; we offer what is missing
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CONTENTS 1. INVESTMENT BASICS....................................................................................................... 6 What is Investment?...................................................................................................................6 Why should one invest? .............................................................................................................6 When to start Investing?.....................................................................
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change that took place in Kwangju bank in Korea‚ and how this has impacted their business. The goal of competing in the global market In 1989‚ Kwangju bank had been losing money‚ partly due to foreign exchange fraud‚ possibly partly due to computer problems (Kang‚ para.1). As a response to the problems that the bank was experiencing‚ the board of directors brought in a new chairman‚ Mr. Song Byungsoon. One of his objectives for the new business of the bank was to be able to compete in the
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Running Head: BANK OF AMERICA Assignment 1: Bank of America Case Study Sylvia Armstrong Dr. Marie-Line Germain HRM 532 – Talent Management January 22‚ 2012 1. Outline the talent management program that led to success for the company. Bank of America has always been a leader in the financial services industry. Its philosophy of talent management and development is driven by seven guiding principles that create a mindset that
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Bank Profile Established in 1994‚ ICICI Bank is today the second largest bank in India and among the top 150 in the world. In less than a decade‚ the bank has become a universal bank offering a well diversified portfolio of financial services. It currently has assets of over US$ 79 billion and a market capitalization of US$ 9 billion and services over 14 million customers through a network of about 950 branches‚ 3300 ATM’s and a 3200 seat call center (as of 2007). The hallmark of this exponential
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Jyske Bank was established in 1967 after merging four Danish banks operating in Jutland. Jyske Bank had been considered as a typical Danish bank‚ which is prudent‚ conservative‚ well managed and undifferentiated till the late 1990s. However‚ with the new strategy‚ the bank developed to guide differentiation from the mid of 1990s among great amount of Danish banking customer satisfaction. Q1. What is Jyske Bank’s new positioning or competitive differentiation strategy? Base on the case‚ Jyske
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used in banking. Banks do not usually target the experience of the customer in a specific branch as a main objective‚ more so almost every bank is pushing to drive customers to use electronic resources for their day to day transactions such as deposit and withdrawals. In this case‚ Commerce Bank is a bank willing to go to the extremes just to make the customers experience worthwhile‚ as one of the most well-known Commerce Bank employee trainer stated “we’re not here to satisfy customers‚ we’re here to
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KM tigers ICICI Bank has grown six-fold since its KM strategy was established in 2000‚ making it the second biggest in India today. But that strategy has been robust enough to grow with it. Central to ICICI Bank’s success has been its flexible‚ innovative methods‚ and a plethora of KM tools that were cannily marketed to staff from the very start. By Deepa Prabhu ICICI was founded in the mid-1950s at the behest of the World Bank‚ the Indian government and various ‘captains of industry’ in
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Head: MENTON BANK Menton Bank Step 1 Menton Bank had historically focused on corporate businesses‚ an its share of the retail consumer banking business ha declined in the face of a aggressive competition from other financial institutions. Menton Bank’s new focus is on customer service‚ trying developing a stronger consumer orientation at the retail level. The goal is to seize the initiative in marketing the ever increasing array of financial services now available to retail customers (Lovelock
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charged with overhauling the IT infrastructure of the newly conceived Shinsei Bank. Dvivedi quickly realized that the old legacy systems were almost entirely useless to the new business model Shinsei was attempting to implement. However‚ legacy systems are not so easily discarded. He had to ask himself questions such as how will new infrastructures affect ways of working and communicating not only with the customer but also within the company or what is the long term strategy for renewing legacy
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