"Pilgrim bank case study predict future customer profitability" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 1 of 50 - About 500 Essays
  • Good Essays

    (Winter 2014) Pilgrim Bank (A): Customer Profitability Pilgrim Bank (A) is a case that analyzes customer profitability in a retail banking setting. It explores a business phenomenon common to the retail banking industry and‚ within this context‚ acquaints you with the types of managerial questions that can be made by data analysis. As a recently hired analyst‚ Alan Green (your group’s role) has data on a sample of customers and must make recommendations about whether the bank should charge

    Premium Bank Retail banking

    • 443 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Pilgrim Bank Case Study

    • 600 Words
    • 3 Pages

    Pilgrim Bank Case September 26‚ 2013 How much do profits vary across customers? Provide statistical support for your answer. Out of a sample of 31‚634 Pilgrim Bank customers‚ from a population of 5 million total‚ and zero missing values‚ profits vary widely. The average customer profitability is $111.50. The minimum value of this data set is -$221 and the maximum is $2071. This describes that there is a very wide range. The median customer profitability is $9 and the standard deviation is $272.84

    Premium Statistical hypothesis testing Normal distribution Statistics

    • 600 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Pilgrim Bank Case

    • 700 Words
    • 3 Pages

    Pilgrim Bank Case ‐ Group 5‚ Section D  The 95 percent confidence interval is (Z = 1.96) (n =31634) (σ = 272.84) 108.496 < Population Mean < 114.5094 The variation of the mean is not very large (+-3.01)‚ so sample mean can be assumed to be representative of population mean. Number of offline users: 27781‚ x1 = 110.79‚ σ1 = 271.301 Number of online users: 3853‚ x2 = 116.67 σ2 = 283.66 Z = (x1-x2)-(µ1-µ2)/Sqrt(σ12/n1+σ22/n2) Null Hypothesis: µ1= µ2 Alternative Hypothesis: µ1 =! µ2 Z = -1.212 and Z-critical

    Premium Statistical hypothesis testing Statistics Regression analysis

    • 700 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    customer’s profitability to provide relevant information for Internet strategy in Pilgrim Bank. To get a conclusion from the disagreements between charging online banking fees and offering customers incentives to use online banking‚ I obtained relevant data and compared online and offline customersprofitability. Since only comparing balance level will miss some important information‚ such as‚ the cost of serving individual customers‚ therefore‚ in my analysis‚ I primarily focus on profitability. To

    Premium Variance Profit Arithmetic mean

    • 1596 Words
    • 6 Pages
    Good Essays
  • Good Essays

    pilgrim bank

    • 405 Words
    • 2 Pages

    Mel Lazo ISDS 7540 – Marketing Analytics Module Dr. Black 7 December 2012 Pilgrim Bank Case Analysis Introduction and Defining the Relationships The business analyst at Pilgrim Bank‚ Alan Green‚ was tasked with guiding the marketing team to a better understanding of customer profitability. With the help of his supervisor and the IT department‚ he has access to an extensive data set of over 30‚000 customers‚ both old and new. Included are continuous variables for Profit‚ Tenure‚ and Satisfaction

    Premium Regression analysis Linear regression Errors and residuals in statistics

    • 405 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Pilgrim Bank

    • 2824 Words
    • 12 Pages

    profitable for Pilgrim Bank than offering incentives to promote wider use of the online channel. To begin solving the problem‚ Mr. Green first must address the following research issues: how much more/less profit do online users generate; is this difference significant‚ what are the measures of customer profitability‚ what are the characteristic of the bank’s online users and profitable customers‚ what are the costs of operating the online banking channel‚ and finally what measures does the bank take to

    Premium Regression analysis Statistical hypothesis testing Demographics

    • 2824 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    Pilgrim Case Study

    • 630 Words
    • 4 Pages

    CASE STUDY 4 QUESTION 2 PILGRIM BANK QUESTION 2A “Are online customers significantly more profitable than offline customers?” “Are online customers significantly more profitable than offline customers?” In the year of 1999‚ only about 12% of the customers use online channel. Most of Pilgrim Bank’s customers (around 88%) are offline customers. “Are online customers significantly more profitable than offline customers?” Year 1999 Year 2000 “Are online customers significantly more profitable

    Premium Statistical hypothesis testing Statistical significance

    • 630 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Customer Profitability

    • 616 Words
    • 3 Pages

    CUSTOMER PROFITABILITY ANALYSIS: CHALLENGES AND NEW DIRECTIONS Summary This article presents the concept of modifying cost accounting system in order to provide measurements from a customer profitability viewpoint. Most management accounting systems focus on products‚ departments or geographical areas‚ which have little to do with customers. A questionnaire was sent to marketing managers and marketing controllers and interviews with respondents. Much of this article draws on qualitative responses

    Premium Customer service Cost accounting Customer

    • 616 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Question Perform relevant analysis to help Alan Green prepare for the meeting to be held on Monday Give null and alternate hypothesis wherever required clearly state results and interpretations. T-Test Group Statistics 9Online N Mean Std. Deviation Std. Error Mean 9Profit 1 3854 116.67 283.665 4.569 0 27780 110.79 271.301 1.628 Independent Samples Test Levene’s Test for Equality of Variances t-test for Equality of Means 95% Confidence Interval

    Premium Student's t-test Normal distribution Analysis of variance

    • 1083 Words
    • 5 Pages
    Satisfactory Essays
  • Best Essays

    Topic Gateway Series Customer profitability analysis Customer profitability analysis Topic Gateway Series No. 55 1 Prepared by Jasmin Harvey and Technical Information Service January 2009 Topic Gateway Series Customer profitability analysis About Topic Gateways Topic Gateways are intended as a refresher or introduction to topics of interest to CIMA members. They include a basic definition‚ a brief overview and a fuller explanation of practical application. Finally they

    Premium Marketing Management accounting Customer

    • 2776 Words
    • 15 Pages
    Best Essays
Previous
Page 1 2 3 4 5 6 7 8 9 50