OceanSpray Cranberries Inc is the world’s leading grower owned corporative that harvests and exports of cranberry and grape fruit along with its bye-products in the form of juice‚ sauce‚ etc throughout the globe. Founded in 1912‚ at South Hanson‚ Ocean Spray Cranberries has managed to keep its brand name as the world leader in food products till date. It is only because of the various strategies it has adopted at different periods when encountered with a difficulty. In Cranberry Industry as described
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com/article/10879716/food-on-the-move http://www.chrobinson.com/en/us/About-Us/Newsroom/Press-Releases/2008/Ocean-Spray-Awards-CHRW-Supplier-of-Year/ http://www.oceanspray.com/PDF/Ocean-Spray-Environmental-Stewardship-2012-DIGITAL.aspx#page=10 Case study 4-2 1) What rationale is offered by Ocean Spray in support of the idea of using a 3PL? Do you agree with the reasons cited for the interest in 3PL? Ans: Yes‚ I agree with this decision if Ocean Spray able to maintain their focus on their core competency while allowing a 3PL
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According to a case study cited by Staudt and Stranz (2009)‚ Ocean Spray Cranberries‚ Inc is an agricultural cooperative owned by more than 750 cranberry growers in the United States and Canada. The company produces canned and bottled juice‚ juice drinks and food products at distribution centers in Bordentown‚ New Jersey; Kenosha‚ Wisconsin; Sulphur Springs‚ Texas; and Henderson‚ Nevada. August is usually a challenging month for Ocean Spray Cranberries‚ Inc.‚ when the Lakeville‚ Massachusetts-based
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Ocean Spray had facilities near Middleboro‚ Massachusetts where the processing of cranberries took place and they knowingly used the towns waste treatment facility for their waste water. This was not a problem until new water standards came about and the problems associated with Oceans Sprays activities came into light. Sludge started to grow in the waste treatment facility so the Massachusetts Department of Environmental Quality and Engineering became involved. The cause of the sludge was because
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Spray Cranberries‚ Inc is an agricultural co-op owned by over 750 growers in the US and Canada. They produce everything from bottled juice to food products and have 4 distribution centers in the United States. During their upcoming holiday season‚ Ocean Spray Cranberries has a particular challenging time pumping up the volume to meet the surge. Ocean Spray realized that in order to maintain their leadership they needed to focus on its core competency and look for outside sources to help them reduce
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Case study 4-2 1)What rationale is offered by Ocean Spray in support of the idea of using a 3PL? Do you agree with the reasons cited for the interest in 3PL? Ocean Spray Cranberries‚ Inc. offered several reasons for using a 3PL for their transportation and logistics area. They looked at the transportation within the logistics chain and realized there was a lot of variability in this area. The company decided that it wants to centralize and bring all of it’s transportation logistics into uniformity
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to Honolulu and now ship internationally to 220 countries worldwide. The DHL family offers an unrivalled portfolio of logistics products and solutions ranging from domestic and international parcel delivery to international express‚ road‚ air and ocean freight to end-to-end supply chain management. There are thousands of logistics companies operating locally or internationally around the world and Europe is not an exception. In regards to Management DHL is structured in accordance with decision-making
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PEST analysis PEST analysis stands for "Political‚ Economic‚ Social‚ and Technological analysis" and describes a framework of macroenvironmental factors used in the environmental scanning component of strategic management. It is a part of the external analysis when conducting a strategic analysis or doing market research and gives a certain overview of the different macroenvironmental factors that the company has to take into consideration. It is a useful strategic tool for understanding market
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MAMEE-DOUBLE DECKER (M) SDN BHD ANALYSIS OF THE MARKETING PROGRAMMES A) PEST ANALYSIS PEST analysis is a useful strategic tool for understanding market growth or decline‚ business position‚ potential and direction for operations. In analyzing the macro-environment‚ it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organization’s supply and demand levels and its costs. The radical and ongoing changes occurring
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MODULE TITLE: BUSINESS ENVIRONMENT/ TRAVEL & TOURISM BUSINESS TOPIC : PEST ANALYSIS PEST ANALYSIS Introduction 3 History 3 Growth 3 PEST Analysis 4 Political Factors 4 Economic Factors 5 Social Factors 5 Technological Factors 6 Analyze your findings 7 Strategies pursued by the business to control PEST factors: 7 Recommendations 8 References 8 Oman Air Introduction Oman Air is the flag carrier of the Sultanate of Oman‚ based
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