Project submitted on MARKETING STRATEGIES OF PEPSI Page | 1 CONTENTS SR. NO. TOPIC PAGE NO. 4 4 5 6 7 8 8 9 10 11 11 11 12 12 11 11 12 14 15 16 17 19 19 21 21 22 22 23 23 24 25 25 26 26 27 28 28 29 29 30 31 32 33 Page | 2 I PepsiCo Mission…………………………………………………………… II A Brief Pepsi History ……………………………………………………... III Corporate Profile: PepsiCo In India………………………………………. 3.1 Origin Of PepsiCo India………………………………………… 3.2 From Joint Venture To Wholly Owned………………………… 3.3 Corporate Management..........
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and storage space For packaging: To reduce volume and weight To increase their percentage of recycled materials To find new packaging solutions Initiated performance charts at all its sites with objective of continued advancement. They measure and monitor interactions with the surrounding natural environment (water and energy consumption‚ atmospheric pollution‚ transportable wastes) Supply chain: processes in place to control (raw materials
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dy Managerial Economics Coke vs. Pepsi: An Economic Analysis Rebecca Simmons Managerial Economics Dr Sol Drescher December 4‚ 2012 Executive Summary In this case study we will do an economic analysis of two major competitors; Coke® and Pepsi®. We will look at the history of these to competitive giants and discuss how they have evolved over the years to become rivals in the 21st Century. In this case study we
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Objectives The IRDA (Insurance Regulatory and Development Authority) is the national regulatory body for Insurance industry (both Life and Non-Life Insurance Companies) under the auspices of Government of India‚ situated at Hyderabad. IRDA was established by an act enacted in Indian Parliament known as IRDA Act 1999 and was amended in 2002 to incorporate some emerging requirements as well as to overcome some deficiencies in the entire process. The mission of IRDA as stated in the act is as follows:-
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The Progressive Era was a period of widespread social activism and political reform across the United States‚ from the 1890s to 1920s. The main objective of the Progressive movement was eliminating corruption in government. The movement primarily targeted political machines and their bosses. By taking down these corrupt representatives in office a further means of direct democracy would be established. They also sought regulation of monopolies and corporations through antitrust laws. These antitrust
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CASE NO. 11:- Pepsi-Cola Products Philippines Inc. 1. Stakeholders 1.1. The five-year girl and the injured: - as because of this incident a five year girl lost her life and nothing is more precious that life. 1.2. Customers: - because people were resting their futures in the hands of this number fever promotion campaign. 1.3. Victoria Angelo‚ her family and families like hers: - these people who didn’t have enough money to eat were buying Pepsi in the hope of changing their whole life. The rich
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Slater point‚ 248 smallest subscript rule‚ 85‚ 97 solution feasible‚ 55 optimal‚ 55 standard equality form (SEF)‚ 63 steepest edge rule‚ 89 Strong Duality Theorem‚ 175 subgradient‚ 242 supporting halfspace‚ 243 tight constraint‚ 106 Tree‚ 156 value‚ objective function value‚ 55 variable basic‚ 70 free‚ 64 non-basic‚ 70 slack‚ 66 vertex‚ 35 vertex cover‚ 46‚ 127 INDEX Weak Duality Theorem‚ 123‚ 141‚ 168
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Case 1-3 Coke and Pepsi Learn to Compete in India 1. As far as I am concerned‚ there are three specific aspects of the political environment have played key roles: 1) As mentioned in the case‚ Indian government viewed as unfriendly to foreign investors. Outside investment had been allowed only in high-tech sectors and was almost entirely prohibited in consumer goods sectors. 2) Based on Indian laws‚ outside investment cannot use their original brand name. For Coca-Cola‚ they attempted
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AIMS AND OBJECTIVE Study Rationale: • Effectiveness of In-Film Advertising • Consumer Behavior and Advertiser’s Behavior towards In-film Advertising Exploring product placement opportunities offered by the mainstream Hollywood and Bollywood movies‚ by understanding their nature‚ the audiences they serve and benefits the industry aims at with respect to the placed product. Study Objective: • To test the effectiveness of brand placement in movies both from the consumers and the advertisers
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Psychology Exam 1 Learning Objectives 8/27/12: Chapter 1‚ p. 2-4 1. What is psychology? Explain why psychology is more than just common sense. 2. Describe how levels of analysis apply to the field/study of psychology. 3. Describe the five challenges for psychology discussed in your textbook. How do these make psychology complicated? 8/29/12: Chapter 1 p. 11-20 & 27-34 1. Define pseudoscience and its warning signs. 2. Identify the major theoretical frameworks of psychology
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